If you review Video publishing platforms such as YouTube, you will see that these platforms are saturated and on average, 500 videos per minute are uploaded on YouTube. More than 80% of American users are watching video ads. So, video formats are becoming more and more popular.
Why is this happening? Well, there are at least 3 reasons for that;
First, the video format is a preferred method for gaining information. The impression of video on the user’s brain is stronger than any other information framework we have.
Second, videos have a vigorous impact on users’ experiences and web surfings. For example, videos increase the website’s organic traffic by 157%.
Third, more and more people are spending their time watching video-format tutorials and due to online courses and webinars, more students are trying to record their classes to review them later. So producing tutorial videos will bring more followers to you.
What is vlogging?
Vlogging stands for video blogging or video log which most of your content is in the format of videos. If you are not a fan of writing articles, making videos and publishing them can be a great choice for you.
The term “vloggers” also refers to YouTubers who don’t have a specific website but upload their content in a scheduled way on their channels. Furthermore, vloggers can also be the guys who have Live videos or courses for their audience on Instagram or Facebook.
Vlog posts consist of creating a video of yourself where you talk on a particular subject such as new brands of digital devices or how to teach your pet.
Once you create your video, you can upload it online or embed the video within a post on your blog or your social media so the audience can download the video and watch it.
What do I need to start vlogging?
Don’t worry! All you need is much less than the requirements to make a nice wooden rocking chair. To do Vblogging, you will need
- an interesting story or topic
- a recording device such as a webcam or video camera. If you are an amateur, you can use your smartphone at the beginning.
- A microphone for recording your audio
It doesn’t matter what device you are using, it is recommended to produce high-quality content. If your video has a low resolution or bad sound, nobody will be agreeing to follow you again.
There are also many editor software that you can edit and process your video before you upload it online. Here are some useful apps that can help you edit your clip or add music, subtitles, effects, and so on;
- for iPhone or MAC platforms you can use Wondershare Filmora or iMovie
- For Android devices, you can use PowerDirector or KineMaster
- For PCs and laptops, you can use Windows Movie Maker
With these apps, you can upgrade your videos and make them ready for publishing
How can I be a successful vlogger?
Here, we have 6 tips that you can use to promote your performance;
- Determine your niche specifically
As a vlogger, you must consider your interest and its potential to attract a specific audience. By this method, There is a guarantee that all your audience, and also yourself, will enjoy every video you created and shared.
- Create your channel on any video sharing platform
Once you have created your videos, you have to create your channel. There are lots of video-sharing platforms and you can choose them if they are fit for your activity.
Produce high-quality and helpful videos
Most people are trying to find answers to their questions or something helpful for the challenges they encounter and remember, nobody likes a copycat. According to this, your content must be original and high-rated, and specific for a certain question or issue. Be sure your videos are following these protocols;
Number one: being original and Detailed
Number two: Use a trustful video format and settings for your videos. Make it mobile-friendly as well to widen your visibility to your audience.
Number three: Use your sense of humor in producing videos. Nowadays, most people will reject lifeless videos with no special amusing points. You can make your content more exclusive by adding some funny quotes and statements
Number four: Be sure your videos are grammatically ok and without any mistakes. Any mistake will lower your fame and make it harder to you to find your audience.
Number five: Include your URL on your video so people can find content easier
Number six: Be active in your channel or social media. You can ask questions and answer them. People will always have questions, so, make sure you included in your video the most frequently asked questions about your topic.
- Create A Call-to-Action
After watching your videos, some people may like to ask you more questions and receive more information. Make sure you are always accessible and keep in touch with your followers.
- Optimize your videos
Make sure your videos have all the necessary factors that are needed to become easy to find and recognizable. These factors include tags, a good title, description, and so on.
- Publish your content regularly
If you want to keep your audience and make them hooked to your channel, you have to publish your videos regularly and there shouldn’t be ant gap between them.
- Communicate with your audience and followers
Another way to keeping the audience engaged is to contact in chat or comment section. You can also ask about their favorites and listen to their demands so you can provide a better environment.
Vlogging is all about building a relationship with your audience and the comment section is the best part of your channel.
- Share your videos and clips on social media
Do NOT underestimate the power of social media!!! You can improve even more if you have an account on Facebook, Instagram, or Snapchat, and make sure to take advantage of them to broaden your business.
Should I do all these things?
The tips may seem to be overwhelming. But it’s just like any other profession, it will only be overwhelming at first because. To be honest, Vlogging needs a lot of hard work and creativity in processing videos and also be patient. But the good news is, once you get familiar with the process, everything will start to pay off – literally
Vlogging can be nice for people who want to improve fast and efficiently. You can vlog about anything and In this area, you can earn money, learn new lessons and upgrade your business at the same time. So what are you waiting for? Start your journey!!!