Instagram, as a visual platform, has one billion monthly active users, which sounds to be a good opportunity for making money. While it was only popular as a photo-sharing platform, it gradually became a business platform as well.
You might have spent time on the “Explore” tab and see a lot of active influencers who share two or three videos every day. That’s the time the question comes to your mind, “How influencers make money on Instagram?” Follow me to get the answer.
Can you make money on Instagram?
Of course YES! Everyone can earn money on Instagram, but something that makes you successful and different from others is the strategy you use on Instagram.
Believe it or not, there are some mysteries of how to make money on popular social media platforms; today, you’ll know some of them about Instagram.
Now let’s know some ways of earning money on Instagram:
- Affiliate marketing
- Sponsored posts
- Sponsored blog posts
- Start your own business
- Start copywriting
- Sell your photography
Moreover, you should take a look at successful Instagrammer’s accounts and combine what you have learned from their strategies and use them to strengths your marketing and business.
Who is an Instagram influencer?
Instagram influencers are good at building reputations by doing various things on their shared videos and photos.
Since Instagram influencers have a lot of following, brands and businesses try to become their partner; also, they ask influencers for sharing the sponsored posts about their service and product.
Influencers can persuade their followers based on their trustworthiness and authenticity. So, they can influence people, and they use this ability to recommend products and services.
Why do people decide to make money on Instagram?
- Instagram has 1 billion monthly active users.
- There are 500 million active users every day on Instagram.
- %80 of Instagram users follow at least one business on the platform.
- The spent time on Instagram increases every year.
- The number of brands that promote their business on Instagram is increasing every year.
- 300 million Instagram users use Instagram stories every day.
- Most Instagram users are adults and young adults.
- The user-generated contents have a higher conversion rate.
How to build an Instagram following?
- Complete the bio and add the link in bio
- Post regularly
- Engage with followers
- Use relevant hashtags
- Write compelling captions
- Share high-quality photos
- Share videos
- Try to build a relationship and partner with influencers
- Take advantage of Instagram stories
- Choose a niche
- Run contest
- Go live
- Ask users to tag their friends
- Use Instagram ads to reach more users
How to become an Instagram influencer?
Now, becoming an Instagram influencer has become easier than it used to be; all you need to do is doing the following and see the results:
- Choose a niche
As an influencer, your brand is your personality. The more real and unique you can be, the more successful you will be. You should ask yourself what you are passionate about, and What do you have to share the most?
So, pick up a pen and start writing down your passions. They don’t have to fit into standard categories like travel, makeup, etc. You can write down everything you like—for example, Disney animations, green stuff, bohemian life, electronic music.
- Find something unique to do
There is a lot of unsuccessful lifestyle blogger out there. They have the passions about something, but they can’t get a following. Why? Because they are trying to be liked by others. Be yourself, be unique, and you will be successful.
- Plan a strategy for your content
You should create a strategy for your content on Instagram. Make a list of content that you want to post for the next month. Schedule your posts at the best time.
- Create high-quality content
Try to create the best content you can. Search about the thing you want to post, gather some new information relevant to your niche, then share a post on Instagram.
You can post funny, educational or artsy content about your niche.
- Be consistent
You should post regularly to gain more engagements. For example, you can post every Tuesday at 3 pm!
- Promote your account
you should spend more of your time on creation. Promoting your account needs a lot of free time to find users and interact with them via like, comments and followings. So, they would get to know you.
Now you are a step ahead of typical users, and you’ll be an Instagram influencer soon.
Make sure you have listed your email in your bio, and only promote things you truly believe in their quality, and you think they would have benefits for your audience.
How to make money from Instagram influencer marketing?
Now, after getting a lot of followers and being popular on Instagram, you might be thinking, “How should I make money and how to work with brands?”
Influencers can recommend a brand or a service to their audience and earn a commission for it. It’s mostly common on social media like Instagram, facebook, and twitter.
Well, after having a lot of followers and being popular on Instagram, you should expect the brands to reach you out. Also, you should try to find some brands and businesses to offer them for sponsored posts and advertisements.
Also, you should keep in mind that being active on Instagram is not enough, and you should be active on other popular social media platforms as well. For example, YouTube sounds to be a good option for creating video content based on your account’s niche.
Once you advertise a product or service on your Instagram posts as an influencer, brands will offer you two kinds of payments; they can either pay you in cash or give the product or service to you for free.
What if I am not lucky to have an offer for being sponsored?
Don’t get disappointed and never give up on what you have started until you reach it! There are a lot of brands and businesses that offer affiliate links, put the links in bio, by using a free service such as iLink that lets users add several links in one link.
Then you should look for related products to your niche that provide affiliate links.
How can I add several links in one link?
Since Instagram doesn’t let users add several links in bio, it is recommended to use iLink to get rid of Instagram’s link sharing limitations. iLink is a platform that will let you convert as many links as you want into one general and a short link.
By using iLink, you can customize your profile photo and add your contact info (phone number, email, location, etc.) or your other social media accounts into your iLink profile. This can help you to be in touch with your customers. And you will no longer have issues with sharing the brand’s link.
All in all
Keep in mind that you can’t become an Instagram influencer overnight, and reaching your goal as an Instagram influencer might take a few months so, be patient and don’t get disappointed.
Please share your experiences with us; we are all ears!