Category Archives: social media

It’s good to be aware of new features, algorithm, and latest changes of all social media that help you to show your products, better. All in all, everything about Social Media.

Useful Instagram tips you need to manage your audience

Useful Instagram tips you need to manage your audience

Instagram, Marketing, social media, Tips,

Instagram tips is absolutely essential for marketing on Instagram to grow your audience and persuade them to the purchasing process and then manage your product sales by considering positive and negative comments.

If you are depth in how to manage your audience effectively on Instagram space, Seek for Instagram tips to get the best reaction.

Today a large number of brands and businesses are getting benefits of  Instagram marketing to attract their customer’s satisfaction by forming a secure relationship. But what would be the best solution to manage your audience without any decreation in number and product sales?

The intriguing point is that the followers’ expectations are going up every day because of social media abilities and strategies progressing at any moment, especially Instagram, which is surrounded by popular influencers, top Instagrammers, and of course, a variety of users with so many interests and ideas.

Lets started with a term customer service which is the essential part of marketing on Instagram, imagine there is a store near the most crowded street what strategies or in simple words which ways do you follow to gain many satisfied customers? In fact, Instagram is the visual but virtual store you need to use its abilities and features to serve the customers like waiters, in that case, a complete, efficient guide can expose you as a top  Instagram account on Instagram search.

Instagram business tips to market on Instagram

Instagram business tips mean how to use Instagram tools well enough to have significant market sales and attract audience attention to recommend us to other Instagram users who are leads, to maximize the engagement rate. Not only it refers to engagement rate, but also it helps to give excellent service to respond immediately and answer their questions on Instagram. There are so many instagram tips but here,I devide it into two different parts one from business side the other from customer side.hopful it matches with your marketing strategies on instagram.

A comprehensive Bio for Instagram business account is a must

The importance of crafting a professional bio is so much because, among Instagram profile searches, your account can draw the reader’s eyes to tap on the follow button. Thus, bio for Instagram account shows the Instagram activity and niche and validate it properly.

  • Use brand hashtag as well as your niche market hashtag like #art
  • Use short sentences contains important words with a good sense of humor
  • Consider a bio link to direct the audience to your website
  • Remember to have Call to action, location,

Best time to post on Instagram is the best Instagram marketing tip

When to post on Instagram is the most crucial Instagram marketing tip, to grow a business page posting on Instagram at the best time can lead to more engagement. In that case, Many people can visit the Instagram posts and engage with them to do that,  5:00 AM CDT from Tuesday to Friday is the best time to post for considerable views because people typically check their Instagram page right when they wake up.

The best Instagram caption build a brand personality 

The more engaging caption you write, the more customer you can get to generate sales. A caption is a piece of a description you type to talk about a photo you just published, remember separate from a great best Instagram caption; it should include emojis, relevant hashtags, tags to come top of Instagram profile search. Also, using up to 250 words in Instagram caption impacts on Instagram engagement rate.

  • Use a question in the caption place to make a striking impression.
  • Take advantage of your sense of humor to make it elegant.
  • Follow Storytelling voice  in the caption to persuade a sense of curious

Your tone should be adjusted with your brand identity; It is acceptable to be a little more casual. Social media is a less formal channel for communicating with your audience. You can get a better reaction if you reflect your customers’ tone in writing the Instagram captions.

Instagram tips to provide high-quality customer service  

People on Instagram feel more brand loyalty if you start with high-quality customer caring with some beneficial business tools. These tools actually can create a huge opportunity to bring customer satisfaction. Although it seems to be small and usual tools, they can build a brand reputation very well. These Instagram tips can help marketers to facilitate their Instagram marketing tasks and strategies with different kinds of features such as Instagram DM, rich content, analytical tools. Here is how.

Instagram direct message leads you to get in touch with customers without fail

Instagram direct message is another most fabulous Instagram tips you can make the most of it meet success in managing the buyers. Fortunately, Via this Instagram feature, you can directly interact with the customers of your brand quickly without wasting time. One thing I want to clear is that with such an Instagram tool, the combination of your Instagram DMs to the facebook messenger is also possible.

  • Use Instagram DM on pc both mac and windows to manage to message better
  • Send DM to all followers, e.g., to advertise a product with a discount or to announce a piece of news.
  • Share a clickable link with your Instagram followers to drive more traffic towards the website
  • Discover the customer’s common interest and DM them the best fit posts to get more engagement.
  • Start a conversation with them to identify their expectation, ideas,

What to post on Instagram to promote your business

Test out some in-depth storytelling Instagram posts to grow your audience effectively. In this era, people are crazy about casual content even when you are marketing a piece of a product on Instagram. The majority of top brands take the beneficiary of indirect Instagram marketing to promote their business by various high-quality rich Instagram blogs causes to get likes and sales. Lacoste brand has done it correctly with the marketing slogan, “Life is a beautiful sport.”. 

How to get noticed on Instagram

The last word I should mention is to contemplate Instagram insight as an Instagram marketing tool that is available for business accounts for analyzing audience interest, likes, comment, save, and also as a discovery tool for finding out from which location and profiles hashtags you come to Instagram search engine result. It works as an Instagram strategy to evaluate the Instagram account strength and weakness. In that situation, you get notified by many users on Instagram because the stat is helping you to grow your business in a way to attract newcomers and serve them by Instagram features, tips, and tools as well as possible.

Funny Facebook posts and Comments

Facebook, Fun, social media

Even after 15 years of emergence, Facebook is still the most used social media platform in the whole world. Funny Facebook posts and comments still make us laugh and reminisce about good old memories.

Most of us got to know what social media is and how connecting to people all around the world feels like after Facebook was founded.

One of the biggest reasons many people love using Facebook is because of entertainment. People get to see lots of funny posts on this platform. We all have had very good moments going over Funny Facebook posts and reading the comments other users have left on them.

Many of us know how to work with Facebook. We make posts and update our Facebook status, but there might still be some people who want to learn how to do these actions to get started with Facebook. So just keep reading to know how to make your own funny Facebook status, and after that, you’ll watch some funny Facebook posts and comments that I’m sure you’ll enjoy.

How to share Facebook posts to Timeline?

Sharing Facebook posts and updating your Facebook status is not a big deal and is as easy as tweeting to Twitter or creating posts on Instagram. All you have to do is to follow the steps below:

  1. From the top of your News Feed or timeline, click Make Post.
  2. You can both add a text or choose to share something. (example: Photo/Video, Feeling/Activity).
  3. Add how you’re feeling or what you’re doing.
  4. Choose where you’d like to share your post. You will be given two options when sharing your Facebook post, and those two options are:
  • News Feed: The posts will be shown in the news feed and your timeline.
  • Your Story: The story will be visible to selected audiences for 24 hours.

5. Click next to News Feed or Your Story to select an audience for your post.

6. As the last step, just click “share.”

What is a Facebook status?

Facebook status is a feature on the platform that lets users share a small amount of text or content on both either their own profile or their friend’s timeline.

The difference between a Facebook status and post is that status is somehow just a small text similar to tweeting, but Facebook posts are much longer and contain more pictures and videos.

There is no doubt that Funny Facebook statues are more popular because people love the things that make them laugh. If you want more engagement, consider making Funny Facebook posts and statuses for your account.

Different kinds of Funny Facebook posts?

It is not easy to create good content that the majority of people would love and enjoy.  It takes time and creativity to be built. Facebook users love funny content. But you should never stick to only one form of content. For example, avoid only sharing images you find to be funny and use other forms of content.

You can choose three things to share as a Funny Facebook status or post.

  • Funny texts
  • Funny Images
  • Funny Posts

How to make Funny Facebook posts?

Not only on Facebook but also on all other social media platforms, funny posts are more welcomed than the other kinds of posts and get the highest engagement from the users. If you want to make your Facebook posts to be funny, there are a couple of things you need to try.

  • Write a funny story as the caption

People will first relate and then react, and that’s what you’re looking for, the first step in making Funny Facebook posts is to add a caption for the image or video you want to share to make it even more fun.

  • Choose your subject from the current trends

You cannot just make fun of the subjects that are now out of fashion, and people find to be boring. That’s why I recommend you to do a bit of research before start updating your desired funny Facebook status.

Take the example memes, including cats and dogs. Since pets are very popular, the memes having funny animals would never get old. So try to make up to dated Funny Facebook posts that go best with the latest trending subject.

  • Design your own funny Facebook posts using a tool

Tools of any kind always help people to get what they want in an easier way and help to satisfy the different needs of users. I want to recommend a tool that would surely come in handy for making funny Facebook posts and designing them. FotoJet is a useful tool for you to get some wonderful Facebook post ideas. FotoJet has some cool editing features would help you in making your posts funny with different filters and effects.

Where can I find Funny Facebook posts and comments?

Tons of images are uploaded to Facebook daily, with more than 1 billion users. When such huge number of users are on a platform that almost all of the posts are public, there surely are lots of funny posts to watch and enjoy out there. If you are willing to find funny Facebook posts and comments, there are actually two ways to do so.

  • Browse top-ranked websites

There are plenty of websites that have gathered the funniest Facebook posts and comments in one place, and you can enjoy these sites by just googling “funny Facebook posts and comments” and heading over to the top sites which appear.

As mentioned above, there is not a huge difference between Facebook Status and posts, so if you want an alternative search, you can go for “Funny Facebook Status” as well.

  • Search for funny posts on Facebook itself

If you are willing to find thousands of funny Facebook posts and comments, head to the Facebook search bar and search for them.  When you search for a word on the Facebook search bar, these tabs would appear at the very top of the page:     Posts, People, Photos, Videos, Pages, Places, Groups and etc.  You can exactly choose what type of funny posts you want to see, funny videos, funny photos and all that.

Where to find funny Facebook comments?

After you have searched and decided what type of funny posts you are more interested in, you can head to the comment section of each post and read the comments. I can assure you that funny Facebook comments can mostly be found under funny posts. The more hilarious a post is, the funnier the comments users leave under it might be.

You can also google “funny Facebook comments” and go through the top sites which have listed the best ones for your entertainment.

What are some funny Facebook comments and posts?

I have written so many things about funny posts on Facebook, but don’t you think it would be very nice to include some of the funniest posts that were ever shared on the platform in this blog? I invite you to watch some of my favorite Facebook comments and posts.  

  • Moms would be Moms
  • The upcoming meme target
  • The poster got it wrong
  • This is the power of meditation.
  • Genius point dude
  • What a sharp observation
  • Making fun of the founder!

Funny Facebook Conversations

Facebook, Fun, social media

Communicating with people is the most interesting thing that human beings could have found. From the past until now, people have tried different ways of communicating, calling, seeing each other in the face, texting, letters, and finally, digital space and its exciting tools and applications are the most standard ways people are experiencing these days. Facebook is one of them that is among people from 2004. now let’s see how we should start a conversation on Facebook?

How to start a conversation on Facebook?

Facebook chat is a great option for those who want to talk in real time, because Facebook shows you when one of your contacts is online. So, you can start sending a message at that time and see if that person is replying to you or not. But do not worry about the people you don’t want to interact with. Facebook gives you the option to disable the green dot for a particular group of people.

How to send a secret conversation on Facebook?

The structures are different in android and IOS for starting a secret conversation on Facebook; the other thing you should notice is that Facebook’s secret conversation is only available in the Facebook messenger app .so do not look for it in Facebook chat or Facebook messenger’s website. Now let’s see how you should start a secret conversation in Android and iPhone

Android:

  • After selecting Chats, tap the typing icon in the top right.
  • Tap in the top right of your page.
  • Select who you want to message.
  •  Tap the clock icon in the text box and set a timer to make the messages disappear. (Optional)

iPhone:

  • From Chats, tap the typing icon in the top right.
  • Choose Secret in the top right of your screen.
  • Select the person you want to message.
  • Tap the clock icon in the text box and set a timer to make the messages disappear. (Optional)

You can send the below options in secret conversations.

  • Messages
  • Pictures
  • Stickers
  • Videos
  • Voice recordings

But you are not allowed to send below options in secret conversations.

  • Group messages
  • Gifs
  • Voice or video calling
  • Payments

Starting a secret chat with someone doesn’t mean that the person you’re messaging could not share the conversation with others. Taking a screenshot is the way to share your secret conversations with others.

Funny Facebook conversations

People always want to find humor in everything and because facebook is one of the most popular social media platforms all over the world. They save the funniest facebook conversation; here are some of them that you can see and enjoy….

What is your funny facebook conversation?

Share it with us

How to become a social media manager?

Information, social media,

When we want to talk about a social media manager, The first thing that comes into people’s mind is a person who spends all her time on Instagram, YouTube or Facebook, sharing images and memories for having fun, but these are just small parts of being a social media manager, you cannot be a professional social media manager if you don’t learn how to do it. A professional, scientific way to become a good manager can only give you all you want.

Let’s see what Social Media Manager is NOT? A social media manager is not a person who posts on social media for you or those people who are famous and can buy likes and followers for you. A social media manager is a professional person who owns a company and can guide your social media life through your goals and make your business what you always wanted to be.

What should Social Media Managers be able to?

SEO 

People may think that SEO (search engine optimization) is an entirely distinct field which has nothing to do with social media managers, but they are all wrong. According to the recent researches by powerful social media analysts for having a powerful business and managing all your abilities, it’s better to know about SEO because you are dealing with social media and its related platforms.

 

 

The ambition to learn new thing

People are always watching you. So one step back or one small goof will change their mind about you and your business. One of the most important complementary options for every social media manager is to be knowledgeable and up-to-date. It’s better to be aware of every new features and options before your clients understand. In this case, you will be your client’s powerful, trusted source who can make them update too.

 

The knowledge of Copywriting

Social media managers write in all social media platforms, and the ability to know what to write and how to write is the thing that makes Copywriting one powerful option that every social media manager should be able to. You must be able to create a content that attracts your brand’s audience, but we have different social media platforms that every one of them has their unique style. For example; Twitter is more about your brand’s news and feature. But Instagram is totally different because Instagram’s users are searching for fun.

 

Recognize your competitors

many 3d humans pull a rope to opposite directions

Knowing your competitors will give you a crystal clear point of view about what to do to have less challenging moments in your business. Know what your competitors are doing. It doesn’t mean that you follow whatever they do. When you have brief information about their campaigns and what they are focusing on, it’s enough for you to know how to improve your campaign and what kind of factors you need to test.

“If you know the enemy and know yourself, you need not fear the results of a hundred battles.”

Sun Tzu

 What do you need as a social media manager?

Becoming a powerful social media manager requires a bunch of elements that would complete your business. After passing the above steps and gaining enough knowledge and skills, you need the below factors to see your favorite result. It is something like cooking delicious food. First, you go shopping and buy your necessary ingredients and then cook your food with the help of fire, stove, spoon, and pots .

 

Clients

Whatever you choose as your particular field to work on it, the first thing you need, is the client or the people and followers that become your client. Focus on your follower’s need and make yourself one of the most powerful ones on that subject; in this case, you can keep them beside you.

 

Social Media Management Tools

As a Social media manager you need some tools that help you promote your business sooner. There are a lot of social media management tools that you should know about.

 

HootSuite

 The powerful option that makes HootSuite this popular is that it won’t let you be worried about your multiple accounts, you can easily manage them add accounts and schedule all your posts in all the social media platforms. One of the most important thing that will affect your business is the result you get from your social media. HootSuite helps you to track your performance and analyze your socials.

HubSpot

 While several tools will help you to monitor your social accounts, Forbes has an eye on HubSpot and recommended to use it for monitoring and sharing your social accounts. HubSpot gives users some other options. Such as Marketing Hub, Sales Hub, Service Hub that every one of them has popular features for its users.

TweetDeck

TweetDeck’s long-lasting shows that how one tool can be successful. TweetDeck is one of the best ways to be a part of Twittersphere. With this tool, you can follow a group of conversations at once. TweetDeck helps you enjoy using all twitter’s new improvement.

Google Analytics

One way that you can recognize you are on the right path in your business: is to analyze every one of your activities and see is that result what you wanted it to be or not? Google Analytics is the one that can manage all our social media platforms. It can give details about your Facebook engagement or which platform could drive more traffic to your site last month.

 

Financial Transaction

You may think that building a business and getting clients are the central part of your job. But the problem is most social media managers don’t think about the way they will get their money. Define a process for exchanging money with your clients or customers, and make it clear for them before you start your work.

 

Result 

It doesn’t matter how big or powerful you are. The result you get will show your customers to decide about stating on your side or not. Because they want to see what they want and of course, more engagement and more sales are the things they wanted to see. Here is the question that everyone wants to know.

 

 

How much is the average social media manager’s salary?

 Social media managers have Different range of salary all over the world. Let’s see what the average salary in united states for social media managers is. The average salary estimate is based on a large number of manager’s salary that submitted in Indeed. Based on this small statistical population, social media managers earn $48,174 each year in the united states.

 

Final thought 

Lastly, I conclude that to be an excellent social media manager, you should be expert in all social media and digital marketing options, Similar to the things that fuller said in his quote.

“If you truly desire to be a really good social media manager, learn the fundamentals of marketing and writing first. Learn as much as you can … then put what you learn into practice for yourself, then work with others for free or [a] low fee so you can get some real experience under your belt.”      Alice Fuller

 

 

How to Become a Successful Vlogger on YouTube?

more, social media, Tips

First, let me explain who a vlogger is and what he/she does. A vlogger is a person who produces online video blogs and posts them online. A video blog is a short film in which you express your thoughts and ideas or show your lifestyle, interests, or skills.

Vlogging on YouTube is an ever-growing trend allowing businesses, influencers, or even ordinary users to gain in popularity and make money. Vlogs are effective tools in attracting the target audience more effectively because of being more relatable and more real.

Start setting up your YouTube channel and growing your vlogging brand. The following tips will help you get insights into how to achieve more success.

  1. Be creative

Bunny Meyer is an American beauty vlogger who has gained 8 million and a half subscribers on her YouTube channel so far. What’s interesting about her is the use of funny gestures, weird body languages, and having unusual appearances in her vlogs. She advertises for different products of the beauty industry such as trimming devices, body foundations, face washes, etc. mostly entitles “Does this thing really work?”


Bunny Meyer – a successful beauty vlogger on YouTube

In my opinion, what has made her successful in her vlogging journey is the courage to be different. You can also be unique if you stop giving in to your fears and step out. Find ways to stand out by creating something fun or inspiring.   

2. Be authentic

Don’t go to extremes to be influential. It just drives people away. Being the real you will ensure more sustainable growth in your vlogging career. Show emotions in your videos and behave in an open, natural, and uninhibited manner. Believe me! People will eventually fall in love with your true personality. You might impress people by being pretentious for a while, but the impression will fade away sooner or later.

See your viewers and subscribers as typical individuals who are seeking joy, happiness, and sometimes someone to empathize with their situation! Educational contents can also appeal to many users as they provide value or solutions to problems. The thing is you have to showcase whatever you want in its simplest form and passionately like a human, not a robot.

3. Edit your vlog

There are various tools which provide you video editing features such as trimming, cropping, merging, changing the motion speed, adding metadata and effects, etc. Some of these programs include Windows Movie Maker, Filmora Video Editor, or iMovie (for iPhone). Polish your videos by taking advantage of these to make sure not to fall behind several other vloggers who make high-quality ones.

4. Be patient

Keep in mind that getting more views and subscribers takes time. It surely doesn’t happen overnight. While you should not feel worried or be obsessive about what type of content you should upload (when you are a newbie), the patience on getting popularity will pay off. Instead of focusing on the numbers or making money, try to gradually improve the quality of your videos, make them more engaging, and be persistent in your activity.

Pay more attention to the comments people leave below your videos and implement their recommendations if reasonable. What’s more, be in contact with people on your level and ask them for advice. This way, you may speed up your success.


Shane Lee Yaw – a successful American YouTuber

5. Engage with people

Shane Lee Yaw, with over 22 million subscribers on YouTube and being amongst the top YouTube channels, has started his activity in 2008 as a nineteen-year-old boy. He began by posting comedy videos in which he impersonated celebrities or joked about popular culture. He managed to reach over half a billion views in two years. The thing is he never stopped moving forward and continued to shine as an actor, film director, and musician. Thinking big and persistence is the key to accomplishing your biggest or most complicated goals!

There are several ways whereby you can increase engagement on your vlogs. To become successful, you need to get more feedback from viewers or have more comments and shares. Some ideas are listed below:

  • Ask viewers to answer a particular question or share their experience in the comment section
  • Respond to comments
  • Show gratitude when people share your content
  • Don’t stop posting frequently
  • Use annotations and CTAs
  • Go live

6. Join social media

You can leverage social media platforms other than YouTube to drive more traffic and boost your presence. First, find the best-suited social networks and then put the link to your YouTube channel on your bio. See if Twitter, Pinterest, Facebook, Instagram, or other tools can be to your benefit.


Get the most out of your Instagram link in bio

On Instagram, if you want to add multiple links to the bio, use iLink to convert them all into one. When visitors click on the produced iLink URL, they are directed to a page with all the information and links showing your contact details, photos, YouTube channel, and other social media accounts.

7. Use YouTube analytics

Monitor your channel performance by analyzing your efforts via YouTube Analytics. You can get reports on earning, watch-time, and interaction, which will help you get more insights into the weak and strong points. You are also able to understand when is the best time to post your video or what type of content sparks your audience’s interest more.

To sum up

If you go through the biography of the most popular YouTubers, you’ll make sure that hard work and determination were priceless assets in their journey to fame and success as vloggers. Take wise steps from the beginning by trying to create appealing contents and engaging your audience. Take advantage of YouTube automation tools to look more professional and track key metrics of your video performance to better judge your success.

How Much Time Do People Spend on Social Media (2019)?

Information, social media

Nowadays, our world seems to be dominated by social media. People spend long hours in there doing different stuff such as checking on their friends’ updates, replying to comments, finding pieces of information, marketing their business, etc. But for what? For socializing, filling in their free time, making money, learning, or just because they are addicted to social sites.

It’s interesting to know how much time users devote to social media platforms daily, monthly, yearly, or in a lifetime, no matter the motivation behind it. The time might depend on the type the social network, the region, the age range, or other factors. Let’s get into numbers.

Average time spent on social media sites in 2019

  • The type of social media platform

The time spent on social media per day has been rising significantly from an average of 1 hour and a half in 2012 to 2 hours and 23 minutes in 2019. This data shows the increasingly important role of social media in the modern world and why many businesses should give primacy to social media for marketing purposes.

Users are expected to spend more time on Facebook, as the most popular social network, in comparison to other known platforms such as Instagram, YouTube, Snapchat, and Twitter. As illustrated below, Facebook takes up about 58 minutes of users’ time on average on a daily basis, and less time is dedicated to Instagram, YouTube, Snapchat, and Twitter, respectively.


Average daily time spent on social media

However, when the data was obtained for social media use in a lifetime, YouTube exceeds Facebook in terms of the average time. It may be mainly because of the video-based nature of YouTube that people stay much longer there. We can also infer that each user sets aside about five years and four months in a lifetime for social media use.


Source: broadbandsearch.net

In America, a survey was conducted to get insights into how often people use social media on a daily or weekly basis or less often. It was shown that about 75% of Facebook users visit the platform at least once a day, which justifies the popularity of this social network. The next popular social platforms are Instagram and Snapchat, respectively.


Survey conducted Jan. 8 to Feb. 7, 2019.

Another study was performed in the United States, for which some of the data is summarized below:

  • Facebook and Instagram users are mostly between 18 and 34 years old, and each of them spends more than 1000 and 350 minutes a month on them, respectively.
  • Snapchat number of users are less than Instagram and Facebook, but they spend 400 minutes per month on it, which is more than Instagram.
  • The age range

It’s no surprise to say that the youngsters in the age range of 16-24 years old are on top of the list regarding global daily social media use. They spend about three minutes a day, while for older generations the time decreases by increasing age. The data is shown below (Although the data is for the year 2018, it can also be used for now as a fundamental change is not expected):


Source: GlobalWebIndex

Another survey indicates that 20% of 16-24-year-olds spend more than seven hours a day in the social networking sites, which is an issue of considerable concern according to online experts. In fact, this age group is wasting most of their precious time doing unnecessary stuff in the digital world while the time can be spent doing something more productive such as doing sports, learning a skill, reading books or simply interacting with peers in the real world.

Is spending time on social media worth it?

It’s not easy to say whether social media is a waste of time or a useful medium. It really depends on the reason why you are using it. For instance, it has undeniably become a major part of marketing for different businesses and brands, and so they have no choice but to put a huge amount of time and effort into it. Regular users are also fans of social networks as a valuable tool to keep in touch with their loved ones or learn about a diverse range of topics.

On the other hand, many experts relate the excessive social media use by teens to their anxiety and isolation and ask parents to take control. Social media addiction is also being seen in adults as well as youngsters and affects mental health negatively. So, in some cases, social media can put us in serious danger, and its use should be restricted.

To conclude

People spend more time than ever on social media. It is deeply affecting our lives, whether we are personally using it or not. Facebook is the most popular in the world having the largest number of users in which people spend more time compared to other social networks such as Instagram and Twitter. Most of these users are young people between the ages of 16 and 34 years old.

How much time do you spend on social media? Track your daily activity online and share it with us in below comment section. (If you have an iPhone, you can check your screen time on each app in your settings.)

Facebook Insists No Security,‘Backdoor’ Is Planned for WhatsApp

Facebook, Information, social media

Billions of people use social media platforms every day, and among all of them, WhatsApp is one of the most used networks which provided the end-to-end encryption in 2016 for all forms of communications such as text message and voice calls. It kept them private and ensured users that they have a safe conversation, and no one could access them, even the company itself.

Despite all we mentioned, Forbes published several posts recently that were written about Facebook, which is the WhatsApp’s owner. They told about having a change in end-to-end encryption; Facebook plans to detect abuse by implementing a feature to scan messages directly on WhatsApp users’ phones before they are encrypted.

Surprisingly, Facebook has denied it and stated:

“To be crystal clear, we have not done this, have zero plans to do so, and if we ever did, it would be quite obvious and detectable that we had done it.”

It is crystal clear that any end-to-end encrypted app can backdoor its own code without people knowing about it, which is totally unfair.

By scanning WhatsApp users’ messages, the moderation would be performed by content classifiers, which is not a human and it is a machine or artificial intelligence that reacts according to models to recognize specific images and decides whether it is violating the terms or not. Moreover, it keeps contents that violate Facebook’s policy such as hate speech, nudity, and pornography.

But it has also been said that the content and image filtering has nothing to do with WhatsApp and they were going to do it for Facebook, but as Facebook and WhatsApp belong to the same person, it is predicted that the change is for both of them.

The content and image filtering are about preventing them from being sent in the first place before they are posted. To be clear, it would detect a hate speech and simply prevent the WhatsApp user from sending it.

In general, the end-to-end encryption is the only way to secure user’s data and privacy, and this is an important issue that we shouldn’t overlook because users will have no privacy while they are using Facebook or WhatsApp and such famous platforms may lose millions of their users by scanning messages.

How to Choose your First Facebook Post to See?

Facebook, social media, Tips, Uncategorized,

Facebook, just like other social media platforms, uses its own algorithm to decide on the order of posts shown in your news feed; and, as you may know, it’s not chronological. However, it also gives users an option by which they can have more control over what they see first in their news feed. This way, people can prioritize posts of some brands and friends in their feed.

While many famous brands find this feature amazing, other lesser-known businesses say they are being ignored by people. If the latter wants to stand out, they have to try their best to create quality content to their target audience to make sure users choose to see them on top every day. For those Facebook users with lots of followers, the option seems to come in handy for they can choose to see their close friends’ post first in their feed.

So, how we should do it? Stay tuned!

How to select which Facebook posts appear on top

For Desktop

If you want to see the posts from a specific brand on top each day, go to that brand’s page, click on the “Following icon” and then on “See First.” You have to do the same about the posts of your close friends or family members, as shown below.


How to choose the posts of your favorite brand to appear on top

How to choose the posts of your close friend to appear on top

Another way to prioritize who to see first on PC is to go to your home, tap on the three-dots icon beside news feed on the top left, and then click on “Edit Preferences.” Then, hit “Prioritize who to see first” in the appeared page, select those pages whose posts you want to see first, then click on “Done.”


Prioritize who to see first on PC

For mobile devices

To adjust your Facebook newsfeed preferences on a mobile phone, open the Facebook app, go to your friend’s page, tap “Following” and select the “See First” option on the window that pops up.

The process is nearly the same for brands’ pages, as shown below.


Steps to prioritizing who to see first on mobiles (for friends)

Steps to prioritizing who to see first on mobiles (for brands)

Another way to do it on mobile phones is to tap the three horizontal lines in the bottom-right corner of the screen. Tap “Settings”. Tap “News Feed Preferences”. Hit “Prioritize who to see first” to go to a list of your friends and “liked” Facebook pages and do your job.


Steps to prioritizing who to see first on mobiles

Takeaways

It’s hard to say whether this feature is good or not. It may be a nice option for well-known brands, but disappointing for beginners. The new and emerging brands will fall to the bottom of their prospects’ news feeds and have a little chance to hit the market. They find it really discouraging to put efforts and time on content only to realize they fade into obscurity. It seems that businesses should double down on good work to stand out in users’ crowded feeds.

What is more, this feature can be very functional for those who have a big network on Facebook and don’t want to miss out on their favorite friends’ or brands’ posts in such a crowded feed. If your close friend asks whether you have seen their posts, you can’t say it was probably lost in my feed!

What is Social Media Marketing (SMM)?

Marketing, more, social media, Tips

“Social media marketing refers to the method of increasing traffic or brand awareness through social media platforms.”

Social media is a phrase used for sites that may produce different social activities. For example, Twitter is a social platform created to let people share brief messages or “updates” with others. Facebook, on the other hand, is a full social networking platform that provides for sharing photos, updates, joining events and a lot of other activities.

Social media is growing even faster than the internet itself! https://thelyrically.com/ It is reaching nearly one in six people on the earth!

What is social media marketing used?

The primary purpose of social media marketing is to increase interaction with users, improve brand awareness and reach more new customers.social media marketing is being done by producing quality content that the social network users share with their friends.

The point of social media marketing is to receive direct feedback from users (or potential consumers) so that the brand gets an individual stamp at the same time and appears more like a human being.by using interactive opportunities on social networks, the clients get the chance to be heard, either by inquiries or making complaints.

This type of SMM is called Social Customer Relation Management (Social CRM), which can drive to improving trustworthiness and return on investment (ROI), of course, if the users are satisfied with the content, relationship with the business and the service presented.

How to use social media marketing?

Social Media Marketing (SMM) works on the system of Social Media Optimization (SMO), the promotion of business image on social networks.Like Search Engine Optimization (SEO), Social media optimization brings new, individual visitors to your targeted website.

Social media marketing that is SMO can be done in two ways:

  • Active social media marketing promotion
  • Passive social media marketing promotion

Active social media marketing promotion

Active SMM promotion means adding links which drive from the content on the website through social networks (RSS and social media share buttons). Social networks that can be used for SMM are :

  • Twitter
  • Facebook
  • Google+
  • LinkedIn
  • Instagram
  • YouTube
  • Pinterest

Every social network has specific Terms of Use, which is different for real person and companies.

Passive social media marketing promotion

passive SMM promotion means increasing activities on social networks by updating statuses, publishing pictures, tweets or posting articles on blogs. Customers’ reactions can be investigated to resolve issues and remove dissatisfaction and improve your brand exposure. This is very useful because that information is collected in real-time, which can speed up the entire process of cooperation.

Social media marketing strategy

The primary strategy used in social media marketing is to generate content that you know the users will share with their friends, family, and coworkers.

This strategy relies on word-of-mouth and offers several advantages:

  • It increases the content extension to networks and users that a social media manager may not have been able to reach otherwise.
  • Shared content provides a specific advertisement when sent by someone who they know and trust.

Social media strategy includes the production of content that is “sticky,” indicating that it will receive a user’s attention and increase the opportunity that they will attend the desired action, like purchasing your product or sharing the content with others.

Conclusion

Social media marketing can present a lot of benefits, but it also can produce obstacles which businesses may not have had to deal with otherwise. But after all, we are living in a world of internet and online networks, so we recommend using social media for your marketing business.

How to Improve your LinkedIn Profile for Better Visibility?

Linkedin, social media, Tips,

LinkedIn is a professional social network enabling recruiters and job-seekers to connect. In this platform, users are invited to create contents, showcase their skills and expertise, build connections, or create a company page.

Because of its high rank in Google, LinkedIn is an excellent place to establish credibility for yourself or your company. So, start with a bang by investing in your LinkedIn profile and do your best to stand out and make important business connections.

Below you’ll find a guide to optimizing your LinkedIn profile and making a good impression:

1.Cover Photo

Your cover photo or background should represent your brand’s identity or show off your personality. You can find great free images in StockSnap.io, Unsplash, Pexels, etc., or use Canva for free banner templates.

Many people underestimate the power of a good cover photo and decide to ignore it for good. If you go through profiles on LinkedIn, you’ll see that most users have not uploaded any. I advise you not to be like everyone else with the boring blue backgrounds. Do not miss any opportunity that elevates your presence on LinkedIn.

Some tips on choosing the right cover photo are as the following:

  • If you are a member of the management team, a founder or an entrepreneur, use your company’s colors, name, and logo in your background.

John Lee Dumas LinkedIn cover photo
  • If you are an employee, you can either put your skills and interests on view or have a quote on your favorable background, which can be nature, books, or abstract images.

Georgia Tildesley LinkedIn cover photo
  • Some people go for an appealing photo that sparks others’ interest and add a deep and thoughtful tone to their cover photo. There’s no harm in doing that, too.

An example of an inspiring LinkedIn cover photo

Your cover photo says a lot about you, so try to choose it wisely and avoid driving potential clients, investors, and hiring managers away at first glance.

2. Profile Photo

For your personal profile, choose a headshot in which you have a natural smile on your face and are looking at the camera. It is recommended that your photo shows your head, neck, and top of your shoulders. Avoid wearing dresses which are too revealing because it doesn’t seem fit for LinkedIn as a professional network.


Examples of good LinkedIn profile photos

Other tips on deciding on a good profile photo for your LinkedIn account are as below:

  • Be consistent across all social media channels, especially if you are a personal brand or have a business page. This way, visitors will recognize you instantly. So, put the same profile photo as other social accounts.
  • Keep away from photoshoots with strange facial expressions, complicated body gestures, or casual poses.
  • Use a high-quality image.
  • Look as normal and welcoming as possible.
  • Make sure you don’t have too much makeup on.
  • Pick a solid background.
  • Shoot a natural light photo

3. Headline

Your headline is what appears just below your name and can be up to 120 characters. It should include your current position and highlight your expertise and career accomplishments. If you want to land a job with a company, hiring managers should be able to find you as easily as possible, so include your desired job post in your headline.


Kyle Elliott LinkedIn headline

For having a more impactful headline, factor in below points:

  • Find powerful keywords in your field and use them.
  • Be sincere.
  • Bragging too much can ruin your chances of impressing recruiters. Don’t do it excessively.

4. Contact Information

Try to fill in as many elements as you can in the Contact Info section so that LinkedIn rewards you with more visibility.

  • You can add up to three clickable links in the profile URL section. They can be links to your company, blog, or your career portfolio.
  • You can put phone number and address of your home, workplace and your mobile number.
  • Your primary email address is added by default
  • LinkedIn supports some instant messengers, including Skype, ICQ, Google Talk, QQ, WeChat. Add the accounts you have.
  • You can add your birth date, and it’s up to you to make it visible to your connections only, your network, or all LinkedIn members.

LinkedIn contact info section

5. Profile section

As mentioned earlier, you’ll get more search visibility for a complete profile. So, take the time to fill in as many fields as you can in this section.


LinkedIn profile section

Your profile section has the following elements:

  • About

Craft your LinkedIn summary here. Show visitors what you do at the present time and what you aspire to do in the future. Tell it in 3-5 short paragraphs clearly and simply to make it more readable. Avoid using slangs, jargons, acronyms, or abbreviations, which are confusing and out of the average’s depth and repels visitors.

  • Background

Bring your background into the spotlight by putting information about your work experience, education, licenses & certifications, and volunteer experience in it.

  • Skills

Your profile is more likely to get viewed if you highlight skills relevant to your career goals and your circle endorse you for your strongest assets. Don’t undervalue this section.

  • Accomplishments

There are several fields in this section, such as patents, projects, honors & awards. Check this part carefully and make sure not to leave any part you could have filled empty. Your accomplishments can project a highly professional image to professional contacts, and most ordinary users have nothing to offer in this section. So use this opportunity to rocket to stardom.

  • Additional information

As you may already know, testimonials are highly influential. So, ask colleagues or employees for glowing recommendations. It can be nice to return their favor by offering to write for them.

  • Supported languages

Add your language skills here to grab the attention of international corporations.

6. Profile URL

LinkedIn gives you a Public Profile URL, which is a combination of your name and random numbers & characters. You can create a customized URL for your page by clicking on the pencil icon next to “Add profile section”. At the bottom of the page that appears, you can edit your profile link as you want.

7. Broaden your network

Communication is the lifeblood of social networks, and so you have to have a quality network. Request to connect to your colleagues, employers, or employees and accept others’ requests. Don’t be afraid to have people of the same profession in your circle as they may be beneficial to you in the future.

To sum up

LinkedIn has a professional environment in which you can grow your business, seek job opportunities, and reach millions of executives in decision-making positions. Leverage your LinkedIn profile and stand out from the crowd by implementing the above-mentioned recommendations.Feel free to share other points that help improve LinkedIn profile in the comments below.

The matter of good social Media Bio

Information, social media, Tips

Among the complicated topics all over the world wide web discussing social media bio’s and how to write a powerful bio may sound fun for you, but the point is almost 90 percent of users don’t know how they should write their bio and even how Important their bio is? There are other groups of people that are confused about the content of their bio. So, this article will put your mind at ease and help you to find your own style.

Why your social media bio is important?

Imagine you’re dating someone, what is the first thing that will catch your attention? Yes, you are right; that person’s appearance is the first thing that will draw your attention. It is almost half a way you want to know that person. Your social media bio is precisely like a person’s appearance. It will show your audience everything they should know in the first sight. And the way you write your bio will decide to keep them or make them run away…

So whatever your business is, you have to hook your audience. Attract them and make them stay on your side. Just an excellent Social media bio can give you these options.

Most effective factors to build up your Bio

Name and questions

You may consider name is a straightforward step that has no values to stick on, but it’s better to change your mind and believe that the name you choose is significant because it’s the easiest way that your audience can find you in all social media platforms.  Choose a unique, simple username that is related to your niche. You can ask them some attractive questions to give them the feeling that it is the page that will help them to reach their aims. Some items that if your audience asks themselves the answers will be YES… but pay attention that your audience doesn’t want to see advertising quotes which are trying to trick them. You may never know a person who is asking questions in his bio section. So it can be an excellent reason to use this method because people like to see unique things.

Profile image

The importance of a profile image is not something that you can deny. First people care about your profile picture then decide to be your fan or not. Try to choose a high-quality image for your profile or if you have a special logo for your business, set that as your profile picture. Other factors are important such as size and pixels. But these factors are different in various social media platforms. For example, when you want to choose a Facebook profile image, it’s better to select the square image rather than the rectangle one, because in this case, you don’t have to crop your picture. For having a suitable Facebook profile image, you should follow the steps below.

•    square

•    Cover Photo – 851 x 315 pixels

•    Profile Photo – 160 x 160 pixels

Keywords and links

Why are keywords important? Keywords are those words that are related to your business and help people find you better. The important thing is how and where you should use them. Search still is the way that people choose to find something, and as search engines included social media bios in their search query. You should be strict about choosing your keyword. Share your website or other social media platforms in your bio, as everyone knows. You may have a problem sharing multiple links or hyperlinks in some platforms. To solve these kinds of problems you can use ilink and bitly

Skills and abilities

There is one question that you should always ask why people should follow you and stay on your side? Here is the answer; your ability and power are the most important factors that will attract them. So a wise person mentions all the skills to make his audience sure that they are in the right place. You can also put some of your interests and rules in your bio, introducing yourself will help them to stay closer to you and feel friendly.

Emojis and Hashtags

After selecting your content, it’s time to choose unique and relative hashtags for your business. Hashtags are useful as keywords are and help people find you better and more accessible. Pay attention that you are human with a lot of lovely emotions, so do not type your content like a robot. Use emojis to express your feelings and make your audience have some fun when they are checking your bio. You can use emojis instead of some words between your sentences such as computer engineer ➡ 💻 engineer


This picture shows one of interesting Instagram’s bios

Here are some good social media bio that will help you to understand these tips better.

Ariana Grande


This picture Is about Ariana Grande’s Instagram bio

Cristiano Ronaldo


This picture shows Ronaldo’s Facebook profile

Katy Perry


This picture shows Katy’s Twitter profile

Ed Sheeran


This picture shows Ed’s YouTube profile

Final thought

 You can choose whatever you want for your social media bio, related to your business or personality. Because your profile bio is a personal thing. But it is better to follow a good formula to seem more professional and trustworthy. So follow the above steps to find your own loyal audience as soon as possible.

5 Ways to Increase Facebook Engagement for your Brand

Facebook, social media, Tips, ,

If you are thinking about how to market your business on social media, Facebook is one of the first platforms you should consider since it enables you to have access to a large audience and get your business noticed. It’s not a platform made for personal social networking only; nowadays, many businesses have set up their Facebook profiles to satisfy their marketing objectives and fulfill customer needs more easily and effectively.

Once you’ve made your Facebook business profile for which there are several elements that improve your presence, you need to engage prospects with your contents to convert more of them into customers.

Below tips will help you get the most out of your marketing on Facebook by boosting your page engagement:

1. Optimize content

Avoid using incomprehensible words and expressions that may drive your viewers away. You get more people to read your content if you use clear and simple language even for deep and technical topics. This way, you will cover a broader range of would-be customers for your posts.

Moreover, variate your post types by including quizzes, statistics, infographics, user-generated contents or videos and make a reasonable balance between promotional and non-promotional posts. Make sure there is value is whatever you are sharing. Does it entertain your audience? Is it inspiring? Does it inform or educate them? Think about it and write from your audience’s perspective.

Another point that I should mention here is that it’s wise to use 3 to 5 hashtags per post, not more. Hashtags will make your post easily discoverable and let people know what it is about; however, it’s not common to stuff your content with hashtags.

2. Answer comments and questions

Show your respect or gratitude by responding to comments. MAC cosmetics is a famous brand for makeup products which is active on Facebook. If you visit their Facebook page, you will notice that it actively replies to its followers’ comments and questions and even sometimes clearly explains the reasons they can’t afford to help such as in below comment.


See how MAC Cosmetics brand replies to comments

As shown in the above photo, a fan from Sri Lanka is asking if they can send her favorite product to their location and MAC thanks her first, expresses regret they can’t ship it there and then shows her the possible solution. I think this cosmetics brand is fully aware that caring for the audience and giving them truthful answers are key elements in growing their customer base worldwide.

There are many more examples of how brands are successfully considering this strategy in their social media marketing to increase their Facebook engagement rate and so their visibility. People always value the attention they get and start to give positive feedback on social networks and as a result, more social proof is produced to gain credibility for your brand. So don’t miss the chance!

3. Use Facebook Insights

Track the performance of your Facebook business presence by consistently checking and evaluating the analytics data provided by this powerful tool: Facebook Insights.

Note that on Facebook there are differences between a profile, a page, and a group. A profile is a personal page in which you showcase your interests, information, photos or videos to your friends and family mainly. A page is dedicated to a brand and business and in which you are free to advertise your activity. This page can only be created by someone who has a personal profile and this point holds true for groups, too. In groups, people can share their opinions and have say freely. Facebook Insights is only available for a page or in other words, for businesses or brands.


This image was taken from http://digitalresources.nz/article/U78aKOj

Facebook Insights analyzes your page based on page likes, post reach, engagement, etc, in the “overview” tab. On the “posts” tab, you can discover when your fans are online and the best time of day to post on Facebook, as well as which days of the week, are perfect for sharing contents. This is crucially valuable if you want your brand to be visible to as many prospects as possible and rise to popularity efficiently.

What is more, you can see the data for each post separately and so find out which types of posts are more appealing to your audience and produce more of them in the future. If there are available data for 100 of your followers or more, Facebook Insights also categorizes them based on gender, location or age. That’s interesting!

With respect to the above piece of information about Facebook Insights, you can see that this tool tremendously helps you analyze all social media metrics and is essential for your Facebook marketing plan.

4. Use Facebook ads or sponsored posts

If you think you are not getting the desired results from your organic activity on Facebook, try using Facebook ads. It’s cheap and will expose your business to exactly your target audience based on the information you give such as location, gender, age, interests, etc. It’s important that you use a brand new catchy image, video or slideshow for your ad that matches your brand’s identity and write your messages in it clearly. What’s interesting is that you can choose where you want your ad to be shown. It can be on feeds or stories of Facebook, Instagram, or Messenger of your target audience or other placements as determined by the Facebook business.

You can also promote a post by boosting it so that it will reach out to more people or drive them to take action by putting a CTA button. The reached level depends on the amount you pay and of course the targets you choose.


This image was taken from https://www.facebook.com/ads/library/

You can see all Facebook ads or sponsored posts in its ads library no matter you are logged in or not and check how pages are advertising their activities using paid promotion approaches. For instance, right now, National Geographic Travel and “Brand Hong Kong” (a program that promotes Hong Kong as “Asia’s world city”) are both having a sponsored post, as shown above, about Hong Kong’s biggest celebrations: The Tin Hau Festival. This boosted piece of content can tremendously attract a large audience to this event in the future and make their traditions be known globally.

5. Get traffic from other social media platforms

While you can use Facebook to drive traffic to your own website or blog posts, other social media platforms can also be used to direct even more people to both. Put their links wherever and whenever they fit.

One of the places you can put URLs is the link in bio on your social media channels. On Instagram you are limited to only one single link in bio and, if you meet certain conditions, on stories but you are not even allowed to use clickable links in captions. iLink helps convert all your desired links into one, no matter how many, and place it on bio to send followers to a multi-link page. This link can also be used in other social networks such as Twitter, Tumblr, and Pinterest and even on Facebook itself.

Final thoughts

Reach a quality Facebook presence by infusing the above-mentioned tactics into your social media marketing strategy. There is also no harm in diving into how successful brands and businesses are working on Facebook to engage more effectively with their audience and make their posts reach out more to their targets. We would be happy to know about other helpful ways so feel free to share them below with us.

What is the best time to tweet(June 2019)?

Information, social media

Being one of the top users with a considerable number of followers is the thing that all the people want to catch, these enthusiasms will be double if you’re going to promote one business, so you should put lots of effort and knowledge to be the top…

What is the best time to tweet?

The first thing you need to know is the reason, why you choose Twitter? There are a lot of new platforms, even more popular than Twitter, but there are also people who prefer Twitter. Why? Here are some tips that will make it clear for you. Maybe you will be the next fan, too. So please pay attention to the list below to know it better…

  • Supportive third-party tools
  • Quick access analytics and monitoring for brands
  • Powerful customer service
  • Real-time search engine
  • Searchable conversation
  • More controllable timeline

There are lots of factors that would help you to make a splash:

  • Time to post
  • What to post
  • Your target audience
  • Your location
  • Especial events and days
  • Unexpected events in society

There are many sources to help you find the best time to post on different social media platforms, it may have some useful information but it would be better if you try your own Twitter analytics, which will give you the information that is specific and only for you.

The Twitter analytics page is one of the most helpful tools that will give you all you need about your page and your users for free; you should do some research and find out how to use Twitter. Now, it’s time to test your activity by choosing the right time to post, but how? One of the ways that you can is to share your post in different hours during the day, and a day contains three central part morning, afternoon, and night.

Choose the exact time in these three periods of time, then test it for one week. Then you will find out which time is more valuable than others, So you can change to post, after passing one month you will have a complete test. You may wonder what the benefit is? You can understand your average engagement for each post.

The time you choose to post in these three parts of the day is also essential, so have a planned time schedule, some factors will help you to get the correct time.

  • Whom you interact with: the age and gender of your audience are so useful.
  • Users free time: you can find out this item by checking their activity.
  • Twitter’s peak time: Twitter, same as other social media platforms has peak hours which will give you the chance to open up your posts for more engagement (retweets, replies and follows).

Here is some information about Twitter’s peak time that would help your engagement rate. According to powerful analytic tools and pages, the best times of day to post on Twitter are between 11 a.m. to 3 p.m. as I research more about day and time; Wednesday and Friday at 9:00 AM are the best time to post and Wednesday and Tuesday are the best day to post on twitter. There also some information about the safest time to post (Monday through Friday from 8 a.m.-4 p.m.) may these times be useful for you but you can make difference and explore different hours by analyzing people’s routine life. think about this question. what is the best time that many people want to check out their cyberspace?

If we ignore special situations the majority of people check their social media platforms in the morning when they wake up or when they are on their way to work, the next time is their lunchtime in the noon. So the next time will be when they are on their way back to home, and the last time can be their sleeping time when they are on the bed…

This is the general, suitable time to post on twitter, but we can be more specific and divide it into some main parts.

The best time to post on Twitter for:

Final goods

This diagram gives you some helpful information about the highest and lowest final goods
engagement days and hours on twitter.

If you are a part of Twitter, you can feel that it’s one of the best platforms to run your business, because people are still active during the weekend rather than falling off. It means that users are online to answer and help others about goods and complete their shopping process. now take a look at the peak times for consumer goods to post

Sunday 11:00a.m.

Saturday 3:00p.m.

Wednesday 1:00p.m.

✍🏻 The lowest engagement time is between 10:00 p.m_6:00 a.m, and the lowest engagement day is Friday.

Media

This diagram gives you some helpful information about the highest and lowest media
engagement days and hours on twitter.

Twitter became an excellent launch pad for writers, specialists, actors, and …. To share their ideas. These ideas may stay for hours or days on this platform, and people eagerly follow them, so this can be the other kind of peak time for Twitter users. Here is the best time for media companies to post

Thursday 9:00 a.m. and 8:00 p.m.

Thursday 4-8 p.m. Friday 7-11a.m.

✍🏻 The lowest engagement day on Twitter is Saturday.

Non-profits

This diagram gives you some helpful information about the highest and lowest nonprofit
engagement days and hours on twitter.

Social media platforms prepare a suitable atmosphere for nonprofits to make their community on Twitter and start their business by interacting with audiences. Share posts and retweet their posts to catch a high level of engagement. These are the key times for nonprofits.

Wednesday 7:00 a.m. and 6-4 p.m.

Tuesday to Friday 8:00 a.m.-3:00 p.m.

✍🏻 The least engagement days are Saturday and Sunday.it is also about every day between 10 p.m. – 4 a.m. 

Technology


This diagram gives you some helpful information about the highest and lowest technology engagement days and hours on witter.

You cannot even think about separating social media and technology. Technology is getting more and more involved with these popular platforms such as Twitter. Businesspeople and the whole tech industry are consistently active on Twitter. They promote their brands and interact with their audience and competitors. The best times for tech companies are:

Tuesday at 9:00 a.m.

Wednesday 8-10 a.m.

Tuesday to Friday, 8:00 a.m. – 1:00 p.m.

✍🏻 The least engagement times are from 6:00 p.m. to 5:00 a.m. every day, and the least engagement days are Saturday and Sunday.

To Sum Up

The matter of time is not deniable for anyone. Moreover, all social media platforms have their own peak times. However, if you don’t choose suitable content and hashtags you won’t get the best result .so all the factors together will make your business and activity successful the lack of each one of them won’t let you find your own position.

Facebook’s Two New Algorithm Update

Facebook, social media

Recently Facebook has released two new algorithm update, which claimed is the reason to increase the engagement. There are two new algorithms which give you the option to see the posts of your close friends who you are most engaged with.

“We’ve (recently) begun surveying people on Facebook to ask them to list the friends they are closest to. We look at the patterns that emerge from these results, some of which include being tagged in the same photos, continuously reacting and commenting on the same posts and checking-in at the same places. We then use these patterns to inform our algorithm.”


As Facebook mentioned

It takes more than a year to fix and publish these changes and updates. Let’s see if the updates are useful or not?

The new algorithm will show more posts from your closest friends

People mostly care about those whom they know or love rather than the ones they don’t. So social media platforms try to focus on people’s need and interests. Facebook, as one of the most reliable platforms all over the world, wants to stay in the top. Facebook is mostly one big public platform, and it wants to make it more personal and closed-off platform, but how?

The critical question is How they set their algorithms to reach their goals. Facebook started to focus on the user’s interactions with others. They decided to check a process which name is Ranking. The ranking will determine which posts show up in your news feed based on what we recognize that you will be most interested in.

The number of likes, comments, and shares are the signs to show how much that post matters to you. Then post that you interact the most will generally get higher ranking scores, there is one other thing that matters what type of audience you’re interacting with.

  1. People to people
  2. people to pages

They try to understand your potential audiences, people are your users, followers, and friends, but pages contain businesses and organizations…

It’s better to know people to people is more valuable than people to pages. Because interacting with people who are close to you is more meaningful. Facebook’s engineers will also count on the exchanges that take more time and attention. Such as typing a long reply for someone’s post. These changes are the things that Mark Zuckerberg mentioned a year ago to prepare his users and make them understand that they are doing their best to satisfy them.

“As we roll this out, you’ll see less public content like posts from businesses, brands, and media. And the public content you see more will be held to the same standard — it should encourage meaningful interactions between people.”

Facebook is now concerned about the friendship well-being of the users.

Reducing clickbait and junk links on Facebook

It is almost the same as what Facebook did to get rid of clickbait and quizzes in the past. These kinds of posts may be attractive for users and thought they are useful for their activity, but finally, they find out that they are less engaging and satisfying.

It Is different for pages and accounts:

In accounts, the algorithm works based on engagement and help them boost these posts, but the problem is that the qualifier will recognize the system that remembers the account as content that users found it not engaging, despite those first clicks.

But in pages, it is totally different. It underlines the matter of ignoring clickbait and emphasizing on publishing related, worthy content, with a title that matches what your related links offer.

As Facebook published this update recently is not about reducing the page’s reach, but it will have some side effects that make a balance between all the pages. Pages that continuously share clickbait will see the impact of that in their result, which will show as News Feed distribution reduction.

This changes will definitely be a right encouragement for other pages to continue their activities because there will be more space and less junks for their updates.  

Reducing the spams and sharing junk URLs will help you to reach to a high number of followers and audience cause, there will be much more space for other content in comparison with the old version.

But don’t mess up with this new update, If you think the pages who don’t share these posts will gain what they wanted to and get the high number of reach you are all wrong. It’s not deniable that there will be some powerful influences, but you cannot see your utopia, especially now that Facebook will give more space to your friend’s posts.

Wrap it up

After Facebook’s effort to release the updates, it may have the value to re-assess your viewpoint. As every professional business act to attract its audience’s attention, Facebook with its powerful team, had terms of research to discover people’s need and find a way to fix the weaknesses, and prepare a good platform which gives more Information about the people who you love and delete the junk links and spams to give you a safe place to interact with others.

The Psychology behind Social Media Interactions

Information, social media

Social networks can provide an excellent opportunity for people to interact socially, improve their interpersonal relationships, and even conduct business. The psychology behind all sorts of interactions on social platforms varies depending on the individual or the business.

For many, this is what happens in an ordinary day: After a long boring day at work, you arrive home, take off your shoes, change your clothes and start to look for something to feed your soul with. What seems more available and easy-to-use than social media? You can live in it for hours on end with seeing something that catches your eyes every minute. It’s sometimes impossible to resist the temptation to dive into more of them and sharing the catchy contents with your loved ones.

Or else, you feel you have bottled up your emotions for too long and want to open up to your friend about the challenges you are facing in your life. Social media appears to be the most convenient way to talk endlessly with your friends no matter where you are or what time of the day it is.

But are these the only psychological motivations behind interacting on social media platforms? Or is it a much broader topic to expand on? Let’s see.

Why do people interact on social media?

There are many different ways of thinking about human behavior on social media. Psychologists utilize a variety of perspectives when studying how people think, feel, and behave in online environments. Find below some reasons why individuals from all walks of life choose to communicate on social media:

  • Brainstorming

Many people use social networking environments to better come up with new ideas and perspectives either to satisfy their personal needs or to come up with a better strategy for their contents or business marketing. In the majority of social websites or applications, it is possible to build or join communities to openly have your say and getting practical feedbacks.

In this digital age, if you own a business, many of your would-be customers are seeking for social proof before deciding on buying your product or using your service. You can easily share online reviews to ensure your customers that your company is trustworthy and popular among other users.

  • Emotional Involvement

Isn’t it relieving for you to know that others are feeling the same emotions that you are experiencing in your life? Well, social media helps you build emotional connections with others no matter what the time is or where you are living. Many people are there for you to respond compassionately. For instance, when someone is suffering from terminal cancer or lost a loved one or is going through huge challenges in life, people will express concern and sometimes give some useful advice on social media.

It is more comfortable for some people to get their feelings out in the virtual environments compared to the real world. In fact, some choose social media as a tool to pour their heart out and translate their thoughts into the written word to get a better perspective or revise their memory of traumatic life experiences.

  • Peer pressure

Peer pressure is much more common among teens than other age groups. It can adversely affect the lives of kids who feel pressurized to be active on social media just to go with the stream and not to fall behind. Most of these kids suffer from lack of self-confidence and cannot handle it when their friends make fun of them or treat them with contempt.

Although more seen in teenagers, peer pressure also goes viral more or less among adults. You can feel pressurized by your friends, relatives, colleagues, or the people of the same social class as you to engage in social media activities. It has undoubtedly happened to you when all the people around you are talking on a piece of content they recently saw on social media and got surprised when they hear you know nothing about it. How do you feel in these situations? Are you the one who loses confidence and feel uncomfortable? Or do you consider it a trivial matter that’s unworthy of serious consideration? What I am trying to emphasize here is that people react differently in these situations.

  • Bragging

Nowadays, social media is flooded with full details of every event of people’s lives. It seems that they enjoy a perfect life or are in ideal relationships. What is the main reason for such behaviors in the virtual world?

“The better you feel about yourself, the less you feel the need to show off.” Robert Hand

 Studies have revealed below motivations behind showing off on social media:

  • To fill the emptiness, you feel inside
  • To attract more followers
  • To satisfy your need for perfection
  • To satisfy your need of love and acceptance

I personally find these braggarts annoying. They are choosing the wrong way to fulfill their desires or needs. We should learn not to let this perfectionism fool us and make us end up being depressed or having low self-esteem.

Conclusion

It’s not possible to escape social media these days. Communicating through a computer or a mobile phone is quite easier than communicating face to face. Concerning the reasons elaborated above, some of which are intertwined, consider using social media interactions wisely to reap the many benefits it provides for every one of us.