When it
comes to social media, what do we mean by an algorithm? Well, in the social
media sphere, an algorithm refers to the way posts are sorted in your feed. In
fact, every platform prioritizes some posts in a certain way to make sure they
get more social signals, including more likes, comments, views, shares, etc.
Each social media has its own logic in delivering contents to users. You need to know about these algorithms if you are using social media for marketing purposes. The information will help your brand or business get noticed and receive better engagement. Whether you like it or not, your reach is controlled by these algorithms, and you should know how to beat them to generate more leads and boost sales.
To beat LinkedIn algorithm, post often at irregular intervals
LinkedIn has
its own algorithm, just like any other social media platform. On LinkedIn, your
content is more likely to emerge on top of the users’ feeds if it has received better
engagement over recent days or weeks and it suits your connections’ tastes
regardless of when it was published. This social network has the strategy to
keep our homepage relevant and user-friendly.
How to beat the LinkedIn algorithm
1.Post often but at irregular intervals
It’s hard to figure out the perfect publishing frequency for your LinkedIn page. However, it is advised not to post too infrequently to make your audience forget about. On the other hand, overcrowding the feeds of your connections with your contents may frustrate them and make them hide your posts. You need to have a wise constant presence by posting at least twice and no more than six times within a week.
Another
point that I should mention here is that you should not make yourself look like
a bot by always posting at the same time. Try to do it at irregular intervals.
2.Post high-quality contents
LinkedIn has
bots which check the credibility of your contents by marking them as “clear”,
“low-quality”, or “spam”. You always want your content to fall into the ‘clear’
category. However, if it is labeled as “low-quality”, you still have the chance
of moving on to the next stages in the future.
Your content
is considered spam when users report it because it is inappropriate, offensive,
or irrelevant. If your content passes the spam filter stage, the bots will show
it to a small audience to gauge their reaction. Once it receives a lot of likes
and comments, it will appear and stay on top of the users’ feeds. If the
reaction is not impressive enough, the content will fall into the bottom, and
you have to rework it.
To better evaluate your performance of content marketing, use Content Marketing Score or CMS provided by LinkedIn. CMS measures the effectiveness of your paid or organic contents as below.
How Content Marketing Score (CMS) is measured on LinkedIn (https://bn.co)
CMS also tell you how you can
increase your reach and engagement rate and so improve your score. You can
filter your score by region, seniority, company size, job function, and
industry.
It
is said that different actions made by your connections have different weights
in the LinkedIn algorithm. A share has more points than a comment and a comment
more than a like. Improve the score of your content and get better engagement
by thinking more before writing. Afterward, LinkedIn bots will send your
content to more people if it is performing well enough and will keep showing it
up, no matter how many days have passed from its publishing time.
3. Build
your Audience Strategically
Your connections largely influence the quality of your LinkedIn profile, whether you run a personal account or a public one. So, make sure to build powerful relationships with them and not getting them to hide your contents or flag them as spams.
Quality connections can strengthen your LinkedIn profile
If
you have a company page, encourage your employees to announce they are working there
in their profile. What is more, increase your visibility by hosting or
participating in LinkedIn Groups, joining conversations, and exchanging
recommendations. Sharing others’ posts can also be to your advantage in
attracting more connections.
Wrap it up
Social media algorithms are an ever-evolving trend, and you have no choice but to adapt yourself to them in your social media marketing journey. Beat them by getting in front of the story, targeting your audience strategically, optimizing your contents, and increasing engagement. And always keep yourself up-to-date and adjust your strategy when the next changes in the LinkedIn algorithm occur.
Among the
complicated topics all over the world wide web discussing social media bio’s
and how to write a powerful bio may sound fun for you, but the point is almost
90 percent of users don’t know how they should write their bio and even how
Important their bio is? There are other groups of people that are confused
about the content of their bio. So, this article will put your mind at ease and
help you to find your own style.
Why your social media bio is important?
Imagine you’re
dating someone, what is the first thing that will catch your attention? Yes,
you are right; that person’s appearance is the first thing that will draw your
attention. It is almost half a way you want to know that person. Your social
media bio is precisely like a person’s appearance. It will show your audience
everything they should know in the first sight. And the way you write your bio
will decide to keep them or make them run away…
So whatever your
business is, you have to hook your audience. Attract them and make them stay on
your side. Just an excellent Social media bio can give you these options.
Most effective factors to build up your Bio
Name and
questions
You may consider
name is a straightforward step that has no values to stick on, but it’s better
to change your mind and believe that the name you choose is significant because
it’s the easiest way that your audience can find you in all social media
platforms. Choose a unique, simple
username that is related to your niche. You can ask them some attractive
questions to give them the feeling that it is the page that will help them to
reach their aims. Some items that if your audience asks themselves the answers
will be YES… but pay attention that your audience doesn’t want to see
advertising quotes which are trying to trick them. You may never know a person
who is asking questions in his bio section. So it can be an excellent reason to
use this method because people like to see unique things.
Profile
image
The importance of a
profile image is not something that you can deny. First people care about your
profile picture then decide to be your fan or not. Try to choose a high-quality
image for your profile or if you have a special logo for your business, set
that as your profile picture. Other factors are important such as size and
pixels. But these factors are different in various social media platforms. For
example, when you want to choose a Facebook profile image, it’s better to
select the square image rather than the rectangle one, because in this case,
you don’t have to crop your picture. For having a suitable Facebook profile
image, you should follow the steps below.
• square
• Cover Photo – 851 x 315 pixels
• Profile Photo – 160 x 160 pixels
Keywords
and links
Why are keywords
important? Keywords are those words that are related to your business and help
people find you better. The important thing is how and where you should use
them. Search still is the way that people choose to find something, and as
search engines included social media bios in their search query. You should be
strict about choosing your keyword. Share your website or other social media
platforms in your bio, as everyone knows. You may have a problem sharing
multiple links or hyperlinks in some platforms. To solve these kinds of
problems you can use ilink and bitly
Skills
and abilities
There is one
question that you should always ask why people should follow you and stay on
your side? Here is the answer;
your ability and power are the most important factors that will attract them.
So a wise person mentions all the skills to make his audience sure that they
are in the right place. You can also put some of your interests and rules in
your bio, introducing yourself will help them to stay closer to you and feel
friendly.
Emojis
and Hashtags
After selecting your content, it’s time to choose unique and relative hashtags for your business. Hashtags are useful as keywords are and help people find you better and more accessible. Pay attention that you are human with a lot of lovely emotions, so do not type your content like a robot. Use emojis to express your feelings and make your audience have some fun when they are checking your bio. You can use emojis instead of some words between your sentences such as computer engineer ➡ 💻 engineer
This picture shows one of interesting Instagram’s bios
Here are some good social media bio that will help you to understand these tips better.
Ariana Grande
This picture Is about Ariana Grande’s Instagram bio
Cristiano Ronaldo
This picture shows Ronaldo’s Facebook profile
Katy Perry
This picture shows Katy’s Twitter profile
Ed Sheeran
This picture shows Ed’s YouTube profile
Final
thought
You can choose whatever you want for your social media bio, related to your business or personality. Because your profile bio is a personal thing. But it is better to follow a good formula to seem more professional and trustworthy. So follow the above steps to find your own loyal audience as soon as possible.
If you are thinking about how to market your business on social media, Facebook is one of the first platforms you should consider since it enables you to have access to a large audience and get your business noticed. It’s not a platform made for personal social networking only; nowadays, many businesses have set up their Facebook profiles to satisfy their marketing objectives and fulfill customer needs more easily and effectively.
Once you’ve made your Facebook business profile for which there are several elements that improve your presence, you need to engage prospects with your contents to convert more of them into customers.
Below tips will help you get the most out of your marketing on Facebook by boosting your page engagement:
1. Optimize content
Avoid using incomprehensible words and expressions that may
drive your viewers away. You get more people to read your content if you use
clear and simple language even for deep and technical topics. This way, you
will cover a broader range of would-be customers for your posts.
Moreover, variate your post types by including quizzes,
statistics, infographics, user-generated contents or videos and make a
reasonable balance between promotional and non-promotional posts. Make sure
there is value is whatever you are sharing. Does it entertain your audience? Is
it inspiring? Does it inform or educate them? Think about it and write from
your audience’s perspective.
Another point that I should mention here is that it’s wise to use 3 to 5 hashtags per post, not more. Hashtags will make your post easily discoverable and let people know what it is about; however, it’s not common to stuff your content with hashtags.
2. Answer comments and questions
Show your respect or gratitude by responding to comments. MAC cosmetics is a famous brand for makeup products which is active on Facebook. If you visit their Facebook page, you will notice that it actively replies to its followers’ comments and questions and even sometimes clearly explains the reasons they can’t afford to help such as in below comment.
See how MAC Cosmetics brand replies to comments
As shown in the above photo, a fan from Sri Lanka is asking
if they can send her favorite product to their location and MAC thanks her
first, expresses regret they can’t ship it there and then shows her the
possible solution. I think this cosmetics brand is fully aware that caring for
the audience and giving them truthful answers are key elements in growing their
customer base worldwide.
There are many more examples of how brands are successfully considering this strategy in their social media marketing to increase their Facebook engagement rate and so their visibility. People always value the attention they get and start to give positive feedback on social networks and as a result, more social proof is produced to gain credibility for your brand. So don’t miss the chance!
3. Use Facebook Insights
Track the performance of your Facebook business presence by consistently checking and evaluating the analytics data provided by this powerful tool: Facebook Insights.
Note that on Facebook there are differences between a profile, a page, and a group. A profile is a personal page in which you showcase your interests, information, photos or videos to your friends and family mainly. A page is dedicated to a brand and business and in which you are free to advertise your activity. This page can only be created by someone who has a personal profile and this point holds true for groups, too. In groups, people can share their opinions and have say freely. Facebook Insights is only available for a page or in other words, for businesses or brands.
Facebook Insights analyzes your page based on page likes, post reach, engagement, etc, in the “overview” tab. On the “posts” tab, you can discover when your fans are online and the best time of day to post on Facebook, as well as which days of the week, are perfect for sharing contents. This is crucially valuable if you want your brand to be visible to as many prospects as possible and rise to popularity efficiently.
What
is more, you can see the data for each post separately and so find out which
types of posts are more appealing to your audience and produce more of them in
the future. If there are available data for 100 of your followers or more,
Facebook Insights also categorizes them based on gender, location or age.
That’s interesting!
With respect to the above piece of information about Facebook Insights, you can see that this tool tremendously helps you analyze all social media metrics and is essential for your Facebook marketing plan.
4. Use Facebook ads or sponsored posts
If
you think you are not getting the desired results from your organic activity on
Facebook, try using Facebook ads. It’s cheap and will expose your business to exactly
your target audience based on the information you give such as location,
gender, age, interests, etc. It’s important that you use a brand new catchy
image, video or slideshow for your ad that matches your brand’s identity and
write your messages in it clearly. What’s interesting is that you can choose
where you want your ad to be shown. It can be on feeds or stories of Facebook,
Instagram, or Messenger of your target audience or other placements as
determined by the Facebook business.
You can also promote a post by boosting it so that it will reach out to more people or drive them to take action by putting a CTA button. The reached level depends on the amount you pay and of course the targets you choose.
You can see all Facebook ads or sponsored posts in its ads library no matter you are logged in or not and check how pages are advertising their activities using paid promotion approaches. For instance, right now, National Geographic Travel and “Brand Hong Kong” (a program that promotes Hong Kong as “Asia’s world city”) are both having a sponsored post, as shown above, about Hong Kong’s biggest celebrations: The Tin Hau Festival. This boosted piece of content can tremendously attract a large audience to this event in the future and make their traditions be known globally.
5. Get traffic from other social media platforms
While
you can use Facebook to drive traffic to your own website or blog posts, other
social media platforms can also be used to direct even more people to both. Put
their links wherever and whenever they fit.
One of the places you can put URLs is the link in bio on your social media channels. On Instagram you are limited to only one single link in bio and, if you meet certain conditions, on stories but you are not even allowed to use clickable links in captions. iLink helps convert all your desired links into one, no matter how many, and place it on bio to send followers to a multi-link page. This link can also be used in other social networks such as Twitter, Tumblr, and Pinterest and even on Facebook itself.
Final
thoughts
Reach a quality Facebook presence by infusing the above-mentioned tactics into your social media marketing strategy. There is also no harm in diving into how successful brands and businesses are working on Facebook to engage more effectively with their audience and make their posts reach out more to their targets. We would be happy to know about other helpful ways so feel free to share them below with us.
Recently Facebook has released two new algorithm update, which claimed is the reason to increase the engagement. There are two new algorithms which give you the option to see the posts of your close friends who you are most engaged with.
“We’ve (recently) begun surveying people on Facebook to ask them to list the friends they are closest to. We look at the patterns that emerge from these results, some of which include being tagged in the same photos, continuously reacting and commenting on the same posts and checking-in at the same places. We then use these patterns to inform our algorithm.”
As Facebook mentioned
It takes more than a year to fix and publish these changes
and updates. Let’s see if the updates are useful or not?
The new algorithm will show more posts from your closest friends
People mostly care about those whom they know or love rather
than the ones they don’t. So social media platforms try to focus on people’s
need and interests. Facebook, as one of the most reliable platforms all over
the world, wants to stay in the top. Facebook is mostly one big public platform, and it wants to
make it more personal and closed-off platform, but how?
The critical question is How they set their algorithms to reach their goals. Facebook started to focus on the user’s interactions with others. They decided to check a process which name is Ranking. The ranking will determine which posts show up in your news feed based on what we recognize that you will be most interested in.
The number of likes, comments, and shares are the signs to show how much that post matters to you. Then post that you interact the most will generally get higher ranking scores, there is one other thing that matters what type of audience you’re interacting with.
People to people
people to pages
They try to understand your potential audiences, people are
your users, followers, and friends, but pages contain businesses and
organizations…
It’s better to know people to people is more valuable than people to pages. Because interacting with people who are close to you is more meaningful. Facebook’s engineers will also count on the exchanges that take more time and attention. Such as typing a long reply for someone’s post. These changes are the things that Mark Zuckerberg mentioned a year ago to prepare his users and make them understand that they are doing their best to satisfy them.
“As we roll this out, you’ll see less public content like posts from businesses, brands, and media. And the public content you see more will be held to the same standard — it should encourage meaningful interactions between people.”
Facebook is now concerned about the friendship well-being of
the users.
Reducing clickbait and junk links on Facebook
It is almost the same as what Facebook did to get rid of
clickbait and quizzes in the past. These kinds of posts may be attractive for
users and thought they are useful for their activity, but finally, they find
out that they are less engaging and satisfying.
It Is different for pages and accounts:
In accounts, the algorithm works based on engagement and
help them boost these posts, but the problem is that the qualifier will
recognize the system that remembers the account as content that users found it
not engaging, despite those first clicks.
But in pages, it is totally different. It underlines the
matter of ignoring clickbait and emphasizing on publishing related, worthy
content, with a title that matches what your related links offer.
As Facebook published this update recently is not about
reducing the page’s reach, but it will have some side effects that make a
balance between all the pages. Pages that continuously share clickbait will see
the impact of that in their result, which will show as News Feed distribution
reduction.
This changes will definitely be a right encouragement for
other pages to continue their activities because there will be more space and
less junks for their updates.
Reducing the spams and sharing junk URLs will help you to reach to a high number of followers and audience cause, there will be much more space for other content in comparison with the old version.
But don’t mess up with this new update, If you think the
pages who don’t share these posts will gain what they wanted to and get the
high number of reach you are all wrong. It’s not deniable that there will be
some powerful influences, but you cannot see your utopia, especially now that
Facebook will give more space to your friend’s posts.
Wrap it up
After Facebook’s effort to release the updates, it may have
the value to re-assess your viewpoint. As every professional business act to
attract its audience’s attention, Facebook with its powerful team, had terms of
research to discover people’s need and find a way to fix the weaknesses, and
prepare a good platform which gives more Information about the people who you
love and delete the junk links and spams to give you a safe place to interact
with others.
Social networks can provide an excellent opportunity for
people to interact socially, improve their interpersonal relationships, and
even conduct business. The psychology behind all sorts of interactions on social
platforms varies depending on the individual or the business.
For many, this is what happens in an ordinary day: After a long boring day at work, you arrive home, take off your shoes, change your clothes and start to look for something to feed your soul with. What seems more available and easy-to-use than social media? You can live in it for hours on end with seeing something that catches your eyes every minute. It’s sometimes impossible to resist the temptation to dive into more of them and sharing the catchy contents with your loved ones.
Or else, you feel you
have bottled up your emotions for too long and want to open up to your friend
about the challenges you are facing in your life. Social media appears to be
the most convenient way to talk endlessly with your friends no matter where you
are or what time of the day it is.
There are many different
ways of thinking about human behavior on social media. Psychologists utilize a
variety of perspectives when studying how people think, feel, and behave in
online environments. Find below some reasons why individuals from all walks of
life choose to communicate on social media:
Brainstorming
Many people use social networking environments to better come up with new ideas and perspectives either to satisfy their personal needs or to come up with a better strategy for their contents or business marketing. In the majority of social websites or applications, it is possible to build or join communities to openly have your say and getting practical feedbacks.
In this digital age, if
you own a business, many of your would-be customers are seeking for social
proof before deciding on buying your product or using your service. You can
easily share online reviews to ensure your customers that your company is
trustworthy and popular among other users.
Emotional Involvement
Isn’t it relieving for
you to know that others are feeling the same emotions that you are experiencing
in your life? Well, social media helps you build emotional
connections with others no matter what the time is or where you are
living. Many people are there for you to respond compassionately. For instance,
when someone is suffering from terminal cancer or lost a loved one or is going
through huge challenges in life, people will express concern and sometimes give
some useful advice on social media.
It is more comfortable
for some people to get their feelings out in the virtual environments compared
to the real world. In fact, some choose social media as a tool to pour their
heart out and translate their thoughts into the written word to get a better
perspective or revise their memory of traumatic life experiences.
Peer pressure
Peer pressure is much
more common among teens than other age groups. It can adversely affect the
lives of kids who feel pressurized to be active on social media just to go with
the stream and not to fall behind. Most of these kids suffer from lack of
self-confidence and cannot handle it when their friends make fun of them or
treat them with contempt.
Although more seen in teenagers, peer pressure also goes viral more or less among adults. You can feel pressurized by your friends, relatives, colleagues, or the people of the same social class as you to engage in social media activities. It has undoubtedly happened to you when all the people around you are talking on a piece of content they recently saw on social media and got surprised when they hear you know nothing about it. How do you feel in these situations? Are you the one who loses confidence and feel uncomfortable? Or do you consider it a trivial matter that’s unworthy of serious consideration? What I am trying to emphasize here is that people react differently in these situations.
Bragging
Nowadays, social media is flooded with full details of every
event of people’s lives. It seems that they enjoy a perfect life or are in
ideal relationships. What is the main reason for such behaviors in the virtual
world?
“The better you feel about yourself, the less you feel the need to show off.” Robert Hand
Studies have revealed
below motivations behind showing off on social media:
To fill the emptiness, you
feel inside
To attract more followers
To satisfy your need for
perfection
To satisfy your need of
love and acceptance
I personally find these braggarts annoying. They are
choosing the wrong way to fulfill their desires or needs. We should learn not to
let this perfectionism fool us and make
us end up being depressed or having low self-esteem.
Conclusion
It’s not possible to escape social media these days. Communicating through a computer or a mobile phone is quite easier than communicating face to face. Concerning the reasons elaborated above, some of which are intertwined, consider using social media interactions wisely to reap the many benefits it provides for every one of us.
Every
social media has its own rules and regulations, and Twitter is no exception.
You need to adhere to these rules if social media is a part of
your business strategy. Otherwise, you may be driving followers away, and all
that’s left is the wondering.
There are some unwritten Twitter rules that come into existence as a result of the way its users share contents or interact with each other in it. Below overview will shed light on some of these rules to help you share and connect more confidently on Twitter.
Keep your followers-followings list realistic
When users come into your profile, they notice the number of your followers and followings. Note that it’s not natural if you have a followers count the same as your followings. People might think that you are either a robot or obsessive about keeping them the same. If you ever decide to buy followers then make sure to buy real Twitter followers.
What is more, it’s not OK if the number of your twitter followings is more than fifth as many as your followers, especially if you are a business. Users may suppose you are desperate to get others to follow you, and you won’t look professional to them.
Don’t
be overfamiliar
Although on Twitter, you are free Tweeting at celebrities, friends of friends, or any verified persona, it doesn’t mean they should respond to you every single time. Sometimes they don’t even bother reading or seeing your Tweet let alone replying.
Do
not fool yourself into having a close friendship that doesn’t exist. Be
cautious when you want to send a message to someone and think more about the
contents and the tone of your texts.
Be
respectful
You can never rule out social care and reciprocity. Be
approachable when users want to reach out to you. Respond to their DMs,
especially queries if you are a brand. Moreover, it’s not moral to respond
publicly if they sent you a private message.
Another
thing that shows a lack of respect is when you unfollow someone right after
they followed you back. It’s just a mean and unfair way for gaining followers
and will not work for you in the long run.
The
last point in terms of showing respect is about your real-life friends or
colleagues. Do not give them the cold shoulder and follow them back instantly.
Avoid
snitch-tagging
Snitch-tagging may not seem a well-known word to you. I can explain it to you in simple terms, but first, you should know the meaning of subtweeting. It is making a Tweet that talks about an individual without directly mentioning them. Subtweeting can be fun, can be mean, can be annoying, can be risky. Seems ironic. Doesn’t it?
Snitch-tagging is
tagging the person who is being addressed explicitly in a subtweet to
notify and alert them that someone is talking behind their back. Be aware that
when you blow the whistle on the subtweeter, problems might arise under certain
conditions both for them and the target. And I’m sure you don’t want to be the
trouble maker.
Don’t
misuse hashtags
Hashtags
help categorize your contents and be easily discoverable. While they are
undoubtedly useful and can be included anywhere in a Tweet, it’s not wise to stuff
your Tweets with them. Since character count matters, it’s considered good
practice not to use more than two hashtags in a single Tweet.
Below
you can find some tips about using hashtags:
Use capital letters at the beginning of each word to make your hashtags more readable. For instance, #SocialMediaMarketing or #TwitterRules.
Use hashtags relevant to your Tweet as well as branded or trending ones.
Save more valuable character space in your Tweet by avoiding to use words that are already mentioned in the text of your Tweet.
In addition to a web link and details about yourself, you can include one or two hashtags in your Twitter bio to attract more followers or showcase your field of activity or your niche.
Don’t steal others’ well-established hashtags.
Don’t
Tweet all the time
It
surely bugs people if you’re tweeting unceasingly or oversharing. Give others
the chance to reflect on your Tweet and have their say. It’s also to your own advantage
for you have more time to read others’ replies or messages or surf Twitter. Do
not sacrifice quality for quantity.
Never retweet
your own Tweet
Some people mistakenly think that they can encourage others to retweet their Tweets if they do it for themselves too. Do not behave like a desperate attention seeker by retweeting your own Tweet.
Don’t self-promote too much
Bombarding people with Tweets about your
brand sounds like an awkward idea to spark your audience’s interest. Change
your mindset, act more like a human, and add more non-promotional interesting Tweets
to your page to attract new fans, and retain your current followers. And
besides, people will engage with you more eagerly.
Can you think of other unofficial rules on how
to use Twitter? Feel free to share them with us.
Social media has changed business trends in recent years
because People who want to buy from a brand first check their social media
profile. It is true that it is challenging to rise out of millions of pages,
but it well worth it. In this article, I have explained some of these social
media marketing tips about posting photos and videos, days and time, audiences,
posts performance, and so on.
Social media marketing tips
If you have just started your business and you are
considering social media, as a platform to grow your business read these ten
tips.
1- Start with a vision
Social media is one of the strategies of business to achieve their vision. So, you know why are you using social media. After giving some explanation about business vision, I would write about the marketing plan and social media strategies.
First, I would tell you the
difference between vision and mission very briefly, so you might better write
your business vision and mission. The vision shows where would you go,
and the mission shows what would you do to get there. For example, if
your vision is to make people healthier, your mission can be to teach them how
to exercise by themselves. Having vision and mission would help you to stick to
one thing and don’t feel lost.
If you see the picture
below, the flag is like your vision: the place you would reach, and the ladders
are the mission.
Having a vision will
always help you to know what way are you going, and you don’t get lost in the
middle of the way. If you have a vision for your business, you can set long
term goals and short term goals, and for each purpose, you can take actions or
set any habits.
You should connect your
social media to your business vision. I would explain this part in the next
section. The social media insight will help you to have a particular aim and action
to grow your business. A vision is especially useful if you have recently
started your business, or consider your business as small. There are lots of
examples, how having a vision could help people grow their brand or business using
social media. For example, a friend of mine’s company there was about theater
and making films. His business vision was about making people laugh, and he
started to use social media as a strategy to achieve his goal. He started posting
funny videos, about hot topics. Within three months he could grow his pages from
zero to about 20 k.
It is true that you would make money from the business, but a vision could not necessarily tell people you want to make money. It says people that you want them to be happier, closer together, more productive, etc. so, create a vision and keep it up.
If your business has an
image, you can choose that one for your social media profiles too. Write
your vision in your bio because it is the first thing people would read
about you while they visit your profile. If you see many people write nothing
on their bio and they have millions of followers, you should know that they
might start a long time ago, or their story might be different. Some people
work on branding, and you should not compare yourself with others. Try to
select a vision which is not too specific. I brought some of the examples
above. In the next section, I will tell you how to use social media to achieve
your business goal.
2- Using the right platform
Top social media that are
useful for businesses these days are Facebook Instagram Twitter. If you spend
time on these social media as a business strategy, you will get the results.
Studies show that people who want to buy a product from a brand, they first
check their social media page. So, even if you don’t have a website, having a
social media page is a must for you. People have the opportunity to see your
latest updates, contact you, or see people reviews about it.
3- Social media Marketing plan
A marketing plan is a
written document that shows how you can achieve your goal. It consists of three
main parts. Your business vision, goals, strategies, and actions.
How to write a marketing
plan? After writing your vision, and mission, you should write which strategies
you can use to achieve that. Social media itself is a strategy to meet one of
your business goals. Here is an example:
Your business is about selling sport’s nutrition products, or anything related to sports, such as swimsuits, or sportswear. Now, your business vision could be making people healthier or making the sport more enjoyable for people. Your mission, as I explained, is what you would do to make people healthier? Of course, you are going to provide them some healthy nutrition for after and before workout time. OK, but what is your strategy to offer them this product? Your approach is using social media like Facebook, twitter and Instagram because sportswear most probably uses by young people, and most Instagram users are between 18-34, so an excellent platform for you. Now it is time to write an action plan for your social media like Instagram.
You can write your social
media vision, goal, and actions separately. For example, your imagination is selling
10,000 swimsuits or having one million followers. It means so many people know
your brand or products.
Your action is like this: open an account, write a bio, quality content, 10 k followers in the first two months, likes, comments, to promote the account, 20k followers in fourth months, and so on. You can prepare this in a table, and for each part, write its detail. For example, quality content can be making some motivational sports videos. You can check this complete guide to make Instagram videos.
4- Your audiences are important
I have already stated
that most of the social media users are young people, so if your business is
about young people that is good. However, you can check the audience in the
insight section of your profile, in the audience section, you can check their
age, gender, country. Social media allows you to know who are interested in
your content, and compare to whom you are selling your products. For example,
if you are selling your sportswear to women, and your audiences are mostly men,
you can take some actions to attract more women to your profile. This action
will increase the chance of selling your products. Even the language you can
use for your content if your audience is mostly local, so better to use a
language that they understand more.
5- Schedule your posts
In the previous section, I explained that taking actions includes posting regularly, keep the right number of posts, and schedule your posting on social media. In this case, you can prepare a table and schedule your posts, or you can use tools to do so. A strength of this software is that you can see analytics too. You can search to find the one you are most comfortable.
6- The best content
You sometimes are
wondering what types of content you should share. In another article, I have mentioned
with reasons that you better share videos more. People are enjoying watching
video more than pictures. Thought, for the types of content it depends on your
business goal, I suggest you do trial and error method. You can share a photo
and video and see how people react to that one. Within a few weeks, you become
familiar with the types of content people likes more. If you have switched your
account into a business account, you can see it through the insight section in
your settings.
7- Do the surveys
Successful brands or business are always doing good research. You can conduct analysis using your insight section on your Instagram account, or another survey by asking people questions. Hopefully, there are some good features like question stickers on Instagram, that you can use to see what people like most. You should always pay attention to what people need, or what they are comfortable with or they enjoy. Research would help you to gain reputations. buy modafinil reddit https://www.methanol.org/
8- Make documentaries
As I have mentioned above,
analytics, show that people like videos more than pictures. You can take
advantages of this, and make some documentaries, especially for your business.
For example, a movie about how you make your products, or how people buy from
you, or some amazing or useful information about your products. Even a movie
about the uniqueness of your products. Making documentaries will help people to
understand the reason why they should buy that product from you only.
A result sheet Make a time to review your plan or update it. You have to do
it at least once a month because of the ever-changing trends of social media.
Another point is to make a separate sheet to analyses and see the results of
your actions. For example, you can write the date, the name of the posts, its
keywords, time and day of posting, number of views, likes, comments, number of
direct message you receive on that day, the question people ask you more, the
words or reactions that they used on specific posts more, and all other things
you can see. You can draw a diagram showing the stage of your goal
achievements.
10- Monitor the results
Monitoring the results
would help you to grow your business, and once you see the results, it gives
you the motivation to continue. However, you make attention if you see no
results, you have to be patients, or change the methods you use. I mentioned
before that trial and error is a good way to find what best suits you and your
business. You should know which day and time are best for you. You should be
aware of your wording, or social media marketing tips.
Conclusion
Don’t expect overnight success. It takes time and effort to achieve your goal. If you don’t see the favorite results on using some of social media marketing tips, don’t be afraid of changing content or wording. I believe you are the best person that knows your business and you should trust your analysis and Keep it up, It well worth it.
Social media trends are now increasing day by day. So, it is
essential for businesses and people who want to stand up among this ever
growing trend. Many critical aspects contribute to your success into social
media including the number of post and time you should care about once you want
to be an active user.
How often to post on social media?
First of all, we need some categorization about social media,
then the reason why you need to know the number of posts and the exact number
of your social media posts.
The most popular social media that people are struggling with to become famous are Facebook, Twitter, and Instagram. These are the top three, but how often you should post on social media? The difference between social media is about their algorithm. The number of posts on these social media is slightly different. The studies show while the number of posts is vital in Facebook and Twitter, the consistency matters once you post on Instagram. I would explain in the following paragraphs why you should care about the number of posts per day and the actual number of post you should use, then the best time to posts on social media.
Why should you consider the number of your posts on social media?
First of all, is your audience active time. If you want your
post reaches to many people, you should post it at a peak time, when most of
your viewers are engaged. It seems that the peak time to post is about 9:00 am
to 9:00 pm, but according to my research on the best time to post, 3:00 and 9:00
pm is the time that most of the users are active. It makes sense, because 3:00
pm is a break time, and people have time to check their mobile phones. Another
matter is that you should keep in your mind is that most of the users are
mobile users. So, when you are posting, you should consider that people are
going to watch it through phones. Thus, the dimension is essential too.
The second reason is about the psychological part of this
story. If you post less than required times, you seem inactive, and people
don’t have the chance to know you or your products more. On the other hands, if
you post more than required, people recognize you as disturbing, they might mute
your stories or posts. So, you should post as much as needed, not less and not
more.
The Number of posts if you have big fans
Now, after understanding the reasons, it is time to talk about the frequency you need to post on your social media. Did you know that the number of posting depends on the number of your followers? Many articles mention the frequency, but not all of them explain how your friends’ circle is essential. It is different if you have a small group of friends around hundreds or a big fan like more than 10k.
If your followers are more than 10k, so you need 1-2
posts per day on your Facebook account. In the twitter account, the number
of posts doesn’t matter 5-30 posts per day on twitter doesn’t affect
your audiences, but what is essential is the engagements. If you post around
five a day, your engaged followers would be more. 1-3 post per day on your
Instagram account lead to having more actions and profile visits. You can
also see this in your analytics. However, studies show that on Instagram the
trend is different. The number of posts doesn’t matter, but consistency is
essential. It means you should not change the posting habit suddenly. If
you post ten times a day, and suddenly decrease this to one post per day, your
follower may fall.
It does make sense, imagine you have a fixed number of
followers. Does anyone able to engage each time you post? Most probably no, but
if you have a quite enough quantity of posts, it doesn’t make your followers
tired to take actions when you post.
Number of posts if you have a small
group of fan
The studies show if you have followers less than 10k, post
three times a week on Facebook, 1-2 times on Instagram, and up to five
times on Twitter best suits you. Along with the number of times you need to
post on your social media account, the time you post is also essential which I
would explain in the following.
best times to post on social media
The best time to post is from 9:00 am to 9:00 pm,
according to our research and the best is 3:00 pm. Wednesday to Friday
is the best days to post. Thursday is the best and Sunday is the worst.
Also, when you are posting on Instagram, you can get help from your social
media analytics. For example, if you have a personal Instagram account, switch
that one to a business account. Now, you can see, the best days and hours that
your audiences engage more.
Social media posting tools
Now, you could understand the timing of your posts. Though, it sometimes
becomes difficult. Hopefully, there are some tools that you can use to schedule
your posts and make a plan for your posts. These remarkably help you to plan
and post at the right time.
Conclusion
Your goal or your company aim is vital to plan for your
posting. Do you look for followers’ engagements? Know the size of your audience;
if you have less than 10 k followers, you can keep three times a week posting.
If you have more than 10 k followers, 1-2 posts a day is enough. Know your
media that you are using; consistency is crucial once you are using Instagram.
Not all the story begins with the name of Facebook only! It is true that Facebook was founded in 2004 at Harvard dorm room, but still, there is a lot of stories, inspiration, efforts, and talent behind this name. if you want to know how Facebook was started, you need to back to Mark Zuckerburg’s childhood.
when was Facebook started?
From an early age, Mark Zuckerberg, co-founder, and CEO of Facebook had a keen interest in computer programming. His parents were working at a dental clinic. At age 12, he could facilitate his father’s dental office with his own written program called Zucknet using Atari BASIC. A program to send and receive a message from the receptionist to doctor, with the idea of connecting these two without walking around. Young and genius, as a school student Zuckerburg started writing all other amazing codes to connect people at a different place, even to connect their family at home. Zuckerburg’s father says that Mark grew up with no specific nurturing, and it seems Zuckerburg had the freedom to develop his idea. He was popular at school for his programming skills. Once he was so young, he had some offers from Microsoft and Google to sell his program, but he refused to sell it. It seems that he had the mission to bringing the world closer together even when he was a child. But most of the story of Facebook began with Facemash, a program which could recognize the college students’ face to rank their attractiveness. However, Facemash soon were shut down because of hacking the university system into finding students’ pictures. Though, Mark Zuckerberg did not stop thinking and creating!
Facebook was founded
It was February, 4th, 2004 when Mark Zuckerberg along with three others: Eduardo Saverin, Dustin Moskovitz, and Chris Hughes gathered at the Harvard dorm room, and they together could establish Mark’s idea of coding “theFacebook.com” and expand it to connect college students at Harvard. As he said in his interview with CNBC, thefacebook.com was for the Harvard students only to share their information, hobbies, their favorite movies, books and most important to see who their friends are! And in general, it was about finding interesting information about people. This connection was not limited to the Harvard but soon at other universities including Yale, Colombia, and MIT. thefacebook.com extended from college and colleagues to high school and connected millions of people within a year. In 2004, an amazing part of thefacebook.com started which was giving the public a wall to write and share their thoughts. A year later, after dropping “the” from thefacebook.com in 2005, and some changes in its features such as launching Facebook photos it could reach around six million users in that year only. For the very first time, through the facebook people could find their lost friends from all around the world! And It was all other attractive features, such as mobile app launches, adding work network, Facebook API, News Feed and Mini-Feed, the marketplace, video lunches which all made around 60 million users for Facebook. However, a change on Facebook was its “Like” bottom which soon becomes very popular, and it leads reaching 500 million active users on Facebook just from 2009 to 2010, which made him the man of the year on Times magazine. Six months after launching Facebook camera in May 2012 it hit the one billion users and become the world first social media. It also could be interesting for people and maybe from the business side to know why Facebook logo color is blue. As Mark Zuckerberg told the New Yorker magazine, he is red-green colorblind and the color he can see the best is blue. He explains that the blue is the richest color for him.
Facebook buys Instagram, WhatsApp, Atlas, and Oculus
Now the company is rich and worthy with offices in different states of America. In 2012, after three days of talk at Zuckerberg’s house to agree upon selling Instagram which mostly used for sharing pictures, the meeting was ended up at the price of $16billion. Facebook bought Instagram to show its connectivity using another powerful program. Instagram was founded by Mike Krieger and Systrom who was the first person to share a photo on Instagram. The very first picture uploaded on Instagram was the photo of a dog was sitting close to a taco stand in Mexico with the caption of “test” in 2010. Like Facebook, attractive features such as live video, photo filtering, direct message, business profile soon made Instagram a favorite app in which people were keen to share their stories and pictures. With connecting these two, Facebook and Instagram, Zuckerburg’s dream of bringing people closer together become more real. There was more about Instagram, a popular personal or business application. Hashtag was another favorable feature on Instagram that made people able to send their voice to all over the world. Hashtag gave the power to the philanthropists, environmentalists, actors, musicians, and all other famous figures to achieve their goals. Of course, with the help of Donate option on Instagram, thousands of people all over the globe could take benefits of that. He did not stop expanding his company. A few years later, Facebook bought WhatsApp too, and other big names such as Atlas, Oculus and it made it one the most precious company in the world.
Now, Facebook
worth $200 billion with 40 million active small business on it but there has
been a debate on the future of this 15 years old social media, would it be a
vibrant and attractive media even decades later? Or it would be replaced by
other powerful social media coming soon?
New social media platforms and apps are launched frequently, but not all get the same coverage. We have been receiving comments about the hot new app TikTok. So, in this article, I am going to share my knowledge of what TikTok is, how it’s used, and if Social Media Marketers will be struggling to use it for their customers or brands.
What is TikTok?
TikTok is the newest video-sharing app growing popularity in the United States. It’s indeed not all that new of an app; it’s only been re-branded. TikTok used to be musically before but was taken by ByteDance, who previously had an app called TikTok. So, they joined musically and TikTok into one platform and held the name TikTok.
TikTok is the once trendy Twitter-owned app, Vine, which allows people to post funny short videos. Yet, TikTok is a bit more sturdy in that it will enable you to watch music videos, lip-sync to tunes, and edit your videos with filters, effects, and stickers. There’s also a feature called “duet” in which you can create a new video next to an existing video.
The New York Times explained TikTok as “a quirky hybrid
of Snapchat, the defunct video app Vine, and the TV segment, Carpool Karaoke.”
How Popular is it?
TikTok currently has more than 700 million users worldwide. It has skyrocketed to the top of the charts in Apple’s App Store, YouTube, hitting Instagram, and Snapchat as the top free app. Celebrities like Khloe Kardashian, Jimmy Fallon, and Nick Jonas have promoted the app, too, which has clearly increased its popularity.
Company pages on LinkedIn are so crucial for brands to be able to build relevance, credibility, and showcase services mainly if that company is a start-up.
But, how can you increase your company page engagement on LinkedIn? It looks much easier on other social media platforms such as Twitter, Instagram, or Facebook where your brand can have its own account and directly connect with other users’ content. In this article, we are going to share our tips for how to improve your engagement on LinkedIn.
1- Try out different messaging strategies to see what works
LinkedIn is a business-focused platform, so it has a
different target audience than other social networks.
To understand what works out best with your LinkedIn
audience, you’ll want to try different messaging approaches. Using these:
Your style and tone. Is it
serious, playful, educational?
The text length. Is it
compact or long-form?
Your valuable media. How do
visuals support the text?
It’s necessary to test—instead of making theories—because
the results will amaze you.
2- Use your ad budget to reach your target audience
If you’re running with a budget, you should be more
selective. Try to boost your organic posts such as product launches and
campaigns often to make sure that you reach your target audience.
By generating highly targeted ads, you can increase your
engagement during the campaign periods and receive greater conversions.
3- Examine your publishing volume to increase engagement
Here’s why publishing volume imports: If you post too short,
you’ll get less engagement, on the other hand, if you post too much on
LinkedIn, you may run the risk of spamming your readers.
You have to notice that magic posting number to increase
your engagement without spamming.
4- Create high-quality content stand out from competitors
You’ll experience a significant
increase in engagement and conversions when you produce our own content—this is
because you focus on creating quality content that gives immediate value for your
audience.
5- Extend your content mix to influence a broader audience
LinkedIn is so much more than just a marketing platform. It also lets you reach administrators, introduce your company experience, and hire top talent.
So, consider sharing:
leadership quotes from your
own managers
Business news and updates
Job perks and postings
HR advices on the workplace
Follow these tips to start getting more engagement on
LinkedIn. You will be on your way to producing your best content yet.
Email marketing is one of the most successful and valuable methods of marketing; it’s practical, affordable, immediate, and estimable. One of the most critical aspects of email marketing is getting somebody to join your email list.
Maybe you’re already gathering email addresses offline with
a paper sign-up sheet at your office or store. You may have also attached an
online sign-up form to your blog or website.
Did you also know that using social media can help you grow
your email list?
The best thing about using social media for business is that
your social media pages can be public, meaning that anyone can find you and
your page on the platform and become a fan.
The best thing about using social media for business is that
your social media pages can be public, meaning that anyone can find you and
your page on the platform and become a fan.
Resharing or reusing your valuable content on social media
platforms provides your email campaigns a lasting life and extended reach to
more consumers and prospects.
The users who follow you on social media, but haven’t yet
subscribed to your email list, will now be able to find out about your email
campaigns and subscribe right then and
there. So, any shares and retweets of
your email campaigns open up the opportunity of new email subscribers.
2- Run a contest or promotion
Planning contests or promotions is an excellent way to get
your audience to sign up for your email list. Try hosting a campaign with a
link to join your email list by giving the first 20 subscribers a 20% off or
another excuse. Try running a promotion or contest every month or so and see
what type of offer gives you the best results.
3- Add social buttons to your emails
When you send out emails remember to include linking buttons
to all of your social profiles.
Driving your current email contacts to share on social may look a bit backward, but because your current email subscribers already like your content, they are more likely to share it on their social network accounts. Their followers are seemingly like-minded and would find your content appealing as well, proceeding to build your following.
Once you reach these new followers on social media, you can
ask them to subscribe to your emails.
Consider these things while turning your followers into
email subscribers:
Are you making it easy for
other people to subscribe to your emails on social media?
Are you sharing your emails
on your social media account and inspiring your audience to like, comment and
share?
Are you seeking
opportunities to contribute an extra incentive to get people on social media to
join your list?
Are you making it easy for
your current audience to connect with you on socials and share your emails with
their fans and followers using a single-click?
Do you have any
recommendation on getting social media followers to join your mailing list? Let
us know in the comments below.
There are too many social media platforms to choose from these days, and if you are concerned about which one to use, you should only concentrate on one social media platform. It is best to put most of your efforts on one platform, although we do recommend creating accounts on other social media platforms in case you want to change strategies down the line.
The question is, how do you choose that one social media
platform?
Target a platform with more potential customers
You need to make sales. So while it is essential to stay in
touch with your companions, it is more critical that you choose a platform
where your potential and existing customers are.
How do we find out what platform they are using?
We’re living in the digital age; Google can easily find interests, age, gender, and other demographics. Find out where your target audience logs in and start signing up.
Don’t go into unknown territories
If your target customer is immature kids, then make a list of their preferred social media platforms. If you believe you don’t know anything about the platforms in that list, but you have better control over the second one, then we recommend you get there, pronto. You can rely on others’ professional help too, but in many cases, Brands like to know what they are paying for, so don’t force yourself to go into unknown territory. Pick the platform which you have good control over.
By now you realize that the case has been made to why you should hold to one social media platform at a
time to get better results. Social media can make you win if you work smartly.
What is your main
platform? Tell us in the comments below.
“It’s been an incredible 13 years, and I’m proud of what
Twitter has accomplished during my time with the company,” Williams
announced in a statement.
“I will continue rooting for the team as I focus my time
on other projects.”
He took over the CEO position from founder Jack Dorsey in
2008 before ceding that position to Dick Costolo in 2010. He left the company
in 2011, and Mr. Dorsey ultimately reclaimed the CEO role in 2015.
Over these few months, Mr. Williams has been drastically reducing his stake in the Twitter company. He held about 14.6 million shares of the company as of December, down from 29 million last April.
Ev Williams is currently the CEO of Medium, a tech company
that enables writers to publish long-form articles. Medium recently got famous
as the venue where Jeff Bezos posted his reply to claimed threats from the
National Enquirer to share specific pictures of him.
Twitter’s board of executives includes Bret Taylor, president, and product officer at Salesforce; executive chairman Omid Kordestani and Debra Lee, president, and CEO of BET Networks. Twitter’s stock closed up 3% Friday, exchanging at nearly $32 a piece for a market cap of the north of $24 billion.
That’s it, guys. What do you think about these sudden changes in twitter? What is happening to the world of social media?
Emojis are excellent for showing the feelings that you
necessarily don’t desire to write. They are also good for replacing brief messages, therefore, allowing to not only
enhance our typing speeds but also convey the message
in a more visual way.
There are more than 1500 emojis available today, while you don’t have to remember the meaning of all those emojis, knowing the significant ones will help you communicate better. Therefore, if you ever needed to know what an emoji meant, here are all the emoji meanings that you should remember:
Happy face Emojis
Smiley faces
Smiling Face and Smiling Face with Smiling Eyes are the most common emojis. They only express happiness or positivity. Occasionally, they may be used following a criticism or an insult to eliminate some of the stings.
Other smiley faces
These smiling faces are similar to the two more unadorned
smiley faces and can be used in the same
way. Still, they are usually used to express higher levels of happiness. A
message with one of these emoji will generally be very positive. They are rarely used with criticism or insult.
Smiling Face with Open Mouth and Cold Sweat
It shows happiness similar to other smiling faces, but there’s also a part of relief. Messages using this emoji usually show joy at how a potentially adverse event worked out. For instance: if you share a message describing that you just passed a hard test, you could use this emoji.
Tears of joy smiley
This is used to show
laughter or LOL. If someone sends you something funny, you can respond with
this emoji.
Smiley with sunglasses
It shows coolness! Like the “deal with it” gifs.
Flushed Face
It reveals embarrassment for an awkward mistake or
situation. It is commonly used self-deprecatingly as a reply to compliments.
Delicious Face
People use this to express their emotion about food. It can be used in anticipation for a tasty meal.
Flirty Face Emojis
Smirking Face
this emoji has strong sexual undertones. It usually follows sexual innuendos or suggestions.
Winking Face
it shows that the message was
sent with humorous intent. Any word that follows a Winking Face should
not be taken too seriously.
Stuck-Out Tongue Faces
These emojis are used mutually with Winking Face to show
humor.
Relieved Face
Relieved Face is, intended to indicate relief. However, it
is frequently used to show peace or calmness. It can also be used to display a
certain amount of innocence.
Holy Face
It shows innocence or decency. It can be used sincerely or humorously. For instance, when messaging your buddies on a Friday to explain that you are staying for the night.
Devil Face
These can be used conversely, although because one is smiling and the
other is pouting, they can also be used to show subtly different things. Both
show mischievousness or naughtiness.
Heard shaped eyes smiley
This emoji shows love, gratitude, or adoration. It can be used towards a person, situation, or thing.
Negative Face Emojis
Blank Faces
These show a severe lack of emotion. They may be used to indicate that someone is unimpressed, awkward or indifferent.
Unamused Face
This emoji is used to show disapproval or suspicion. This emoji doesn’t
show true sadness or anger, but rather a negative emotion. For instance, if you
are unhappy or suspicious of someone’s excuse for why they’re late, you could
send this Face.
Face with Cold Sweat
It shows stress or hard work. It typically refers to a particular situation. For instance, messaging your wife to explain that you have to stay late at work would justify this emoji.
Sad Faces
These are the two main sad face emoji. Both carry a sense of sadness, regret, remorse, disappointment, or any other negative emotion.
Cold sweat, sad Face
It is mainly used to show hurt or fear rather than
disappointment.
Crying Face
Crying Face is alike Serious and Disappointed Face. It
presents a stronger sense of hurt rather than overall sadness.
Crying out load Face
This emoji is a stronger version of Crying Face. It shows
upset, pain and hurt. Unlike the other sad faces, it is often used ironically.
Worried Face
It shows shock, horror, hatred, and fear.
Tired Faces
These emojis show tiredness still they are usually used to
represent world-weariness, stress and being fed up as well.
Sleepy Face
Sleepy Face is sometimes used to represent tiredness.
Instead, it shows that the sender is unwell or sick.
Sleeping Face
This is used instead
of Sleepy Face to show sleepiness, tiredness or similar. It is hard for a
person to send a message when they’re sleeping.
Confused Faces
These emojis are used mutually to show confusion. Confused
Face is also employed to show embarrassment or an apology. For instance, if you
have to cancel plans, you might add this emoji at the end of your message.
Face with Look Of Triumph
This is one of the most misused emojis. It is used to show frustration or anger rather than triumph.
Angry Faces
They both show anger, with the red Pouting Face, is the more
potent of the two. Unlike Face with Look of Triumph, they are rarely used humorously.
Persevering Face
It shows fatalism or stress towards a situation.
Shocked Faces
They show trauma, horror, and disappointment. They are usually used as a subsequent version of
Pensive or Disappointed Face.
Other Face Emojis
The monkeys
See-No-Evil, Hear-No-Evil, and Speak-No-Evil Monkeys are
used to show trauma, shock, and embarrassment. Each specific monkey is used
based on the content.
The poop
It is nearly always used
humorously. It shows how the sender feels about something.
Hand Symbol Emojis
Thumbs up
It shows agreement or
acceptance.
Thumbs down
It shows dislike, rejection or disagreement.
Ok hand sign
It shows satisfaction, acceptance, or that everything’s ok!
It can also be used to show that
something is small or tiny.
Victory hand
It is more often used to represent a similar peace symbol.
It shows relaxation, coolness, or satisfaction.
Raising hands
This is more generally referred to as Praise Hands,
is used to show appreciation, support, or celebration.
Folded hands
This is usually used
to show or pleading or prayer. This emoji may accompany a request for a favor.
Heart Emojis
Red heart
Red Heart is the classic love heart emoji. It is used to show love, passion, or any similar emotion.
Colored Hearts
they are all similar to Red Heart, though, the target of
their affection is usually related to the color of the heart.
Broken Heart
Broken Heart is the ultimate definition of sadness. It can also be used ironically.
What is your favorite emoji? Which one do you use more often than the
others? Tell us in the comments below.
